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Quantum Retail, a merchandising optimization software provider, has announced that Matalan, the United Kingdom fashion and homeware retailer with more than 200 stores, has chosen Quantum's Q software to optimize store-level replenishment activities. With a deep understanding of shopper behavior and merchandise strategies, Matalan hopes to service its customers better, the companies said.

"Matalan recognizes the urgency and importance of aligning their inventory investment with their customers' continuously changing demands," said Chris Allan, Quantum Retail's chief strategy officer. "Q will assist Matalan in better meeting those demands by understanding localized inventory behavior."

With Q: Allocation and Replenishment, Matalan can now monitor and react to the unique customer behavior in real-time at each store to easily determine inventory need throughout its supply chain.

"We expect significant results from a leading edge technology like Q," said Andrew Scott, Matalan's head of merchandise planning. "The system is a necessary investment that will enable us to understand exactly what our customers want and need at every location so we can provide them unparalleled service."

Quantum Retail, winner of Supply Chain Solution of the Year and Supply Chain Excellence awards, offers Q to retailers seeking a hyper-responsive, consumer-driven merchandise optimization platform to localize inventory placement and increase sales, profits, and inventory efficiency. Solutions include Allocation and Replenishment, Forecasting and Order Planning, and Assortment and Range Planning.

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