Lakeland, a U.K. kitchenware retailer with 57 stores and a multi-channel business, has started to implement Maple Lake's merchandise planning solution in a bid to ensure high levels of availability for its customers.
"Expansion and the inherent complexity in managing multiple channels has made us look harder at IT tools that give us more control and visibility in managing stock to sales," Matthew Canwell, buying director at Lakeland, said in a company press release.
The Maple Lake software gives improved visibility of how different departments are performing and what sells when and where, Bob Jolley, group commercial director, Maple Lake, said in the release. The technology identifies potential gaps on the shelves and highlights what customers are buying.
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