HSN announced recently that it will partner with the Coca-Cola Company to create multi-year merchandise, marketing and digital experience. 

The partnership will include an extensive online store of Coca-Cola merchandise, HSN merchandise added to the My Coke Rewards store for Coke fans, as well as programming and multiplatform content throughout the year. In addition, a special HSN Cares campaign with Diet Coke in support of The Heart Truth will be launched in February, the announcement said.

"We are very excited about this robust partnership between HSN and The Coca-Cola Company in 2013. True collaborative partnerships inspire our organization, our partners and most importantly our customers," said Bill Brand, EVP of programming, marketing and business development. "HSN is dedicated to offering our customers fun, engaging retail opportunities and we look forward to introducing the HSN experience to a new audience and evoking that iconic moment of happiness that embodies the Coca-Cola brand."

Read more about multichannel retailing

Related Content

User Comments – Give us your opinion!
Products & Services

Healthcare KIOSKS

http://global.networldalliance.com/new/images/products/4619.png

4619/Healthcare-KIOSKS

Qtrac Call-Forward Electronic Queuing System

http://global.networldalliance.com/new/images/products/6167.png

6167/Qtrac-Call-Forward-Electronic-Queuing-System

Interactive Kiosks

http://global.networldalliance.com/new/images/products/4758.png

4758/Interactive-Kiosks

Government Kiosks

http://global.networldalliance.com/new/images/products/2157.png

2157/Government-Kiosks

Advanced Wireless

http://global.networldalliance.com/new/images/products/6635.png

6635/Advanced-Wireless

iDynamo Secure Card Reader Authenticator

http://global.networldalliance.com/new/images/products/4295.png

4295/iDynamo-Secure-Card-Reader-Authenticator

Digital Signage

http://global.networldalliance.com/new/images/products/4756.png

4756/Digital-Signage

Microsoft® Windows® Phone Kiosk

http://global.networldalliance.com/new/images/products/4172.png

4172/Microsoft-Windows-Phone-Kiosk

RFID & Customer Driven Smart Shelves

http://global.networldalliance.com/new/images/products/RFIDnanoShelf_100.gif

2911/RFID-Customer-Driven-Smart-Shelves

LG 32LN541C

http://global.networldalliance.com/new/images/products/6459.png

6459/LG-32LN541C

Total Apps
CONNECT 2014 Mobile Innovation Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.