LOUISVILLE, KY — Micah Solomon and Dr. Chris Petersen have been added to the agenda of the fourth annual Retail Customer Experience Executive Summit, taking place August 13-14 at the Hard Rock in San Diego.

Solomon is a top speaker, author, and consultant on customer service, 21st-century marketing, company culture, and more. To quote Apple co-founder Steve Wozniak, “Micah Solomon conveys an up to the minute and deeply practical take on customer service, business success, and the twin importance of people and technology.” His latest book is "High-Tech, High-Touch Customer Service: Inspire Timeless Loyalty in the Demanding New World of Social Commerce."

In his presentation based on his latest bestseller, Solomon explains how to build customers for life in this age of social media, self-service, global competition, and endless distractions. The session will include hands-on experience, best practices, and culture-building insight from Apple, Google, The Ritz-Carlton, Zappos, Four Seasons, and more.

Dr. Petersen is the founder of IMS Retail University, a series of strategic workshops focusing on the critical elements of competing profitably in the increasingly complex retail marketplace for both manufacturers and retailers. Over 15,000 "graduates" from 37 countries have now attended an IMS Retail University workshop.

Dr. Petersen had a rare opportunity in 2012 to travel around the world working with a wide variety of technology retailers and vendors. His session will provide a comparative overview of retailing best practices from a variety of countries and continents, including Africa, Asia, Australia, India, Middle East, South America and Europe. The session will employ a diverse collection of store photos to illustrate the retail trends, challenges and retailer dynamics on each continent.

Previously announced keynote speakers for the event include rock musician and motivational speaker Andrew W.K., and Hard Rock training veteran Jim Knight. The event, now in its fourth year, is produced by RetailCustomerExperience.com and its parent company, Networld Media Group.

Registration for the event is open at http://summit.retailcustomerexperience.com/home, and early-bird pricing is in effect until March 29.

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