A winner has been named in the Co.Labs and Target Retail Accelerator contest. According to an article on nytimes.com, the grand prize went to a group of seven people who work at TBWA/Chiat/Day and TBWA Worldwide in New York, part of the Omnicom Group, and competed on their own, separate from the agencies, under the name Team Pilot.

The team came up with an application called Divvy, meant to improve the group shopping experience by enabling several people to update a shopping list in real time and making it easier to divide the bill and receipts. The group will receive $75,000 and a chance to have their entry brought to life on Target's mobile app.

Read more about multichannel retailing.

Related Content

User Comments – Give us your opinion!
Products & Services

Lifecycle Engagement

http://global.networldalliance.com/new/images/products/7015.png

7015/Lifecycle-Engagement

Gaming KIOSKS

http://global.networldalliance.com/new/images/products/4617.png

4617/Gaming-KIOSKS

LG 42LN541C

http://global.networldalliance.com/new/images/products/6449.png

6449/LG-42LN541C

LG 42WS50MS-B

http://global.networldalliance.com/new/images/products/6441.png

6441/LG-42WS50MS-B

Comprehensive Services & Partner Resources

http://global.networldalliance.com/new/images/products/Services100.gif

2912/Comprehensive-Services-Partner-Resources

Black Box Mini CAT5 VGA Extender Kit

http://global.networldalliance.com/new/images/products/3300.png

3300/Black-Box-Mini-CAT5-VGA-Extender-Kit

Cisco Digital Media Suite for Digital Signage, Business IPTV, …

http://global.networldalliance.com/new/images/products/digitalSignageInAction100.gif

2980/Cisco-Digital-Media-Suite-for-Digital-Signage-Business-IPTV-Webcasting-and-Video-Sharing

Digital Signage & Kiosk Software - Nanopoint

http://global.networldalliance.com/new/images/products/2259.png

2259/Digital-Signage-Kiosk-Software-Nanopoint

Olea Chicago Kiosk

http://global.networldalliance.com/new/images/products/6301.png

6301/Olea-Chicago-Kiosk

ReflectView Software Suite for Digital Signage

http://global.networldalliance.com/new/images/products/2779.png

2779/ReflectView-Software-Suite-for-Digital-Signage

Total Apps
CONNECT 2014 Mobile Innovation Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.