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65. Urban Outfitters

Some chains have done very well with a homogenized, cookie-cutter approach, but Urban Outfitters revels in supplying customers with sophisticated, limited-edition men's and women's apparel sold in highly distinctive stores. Virtually each of the 142 locations of the Philadelphia-based company is unique. Forbes dubbed UO one of "10 Stores Americans Can't Give Up" — even during a bitter recession.

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