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SAN LEANDRO, Calif. — With Opinionmeter International's SurveyManager application upgrade, customers can include multimedia content within their survey questions and responses. The SurveyManager remotely manages a wide range of Web-enabled touchscreen survey devices, providing real-time point-of-experience customer feedback. The multimedia enhancement is available with most TouchPoint Opinionmeters, including the TouchPoint kiosk, tablet and hand-held models.

According to a news release, the new enhancement provides clients the option of including video, sound and image content within their survey questionnaires. Additionally, clients can run multimedia presentations and digital signage on their touchscreens during idle time between surveys.

Opinionmeter's touchscreen survey devices transmit survey data across the Internet to the SurveyManager reporting tool. The SurveyManager automates the survey process by formulating questions, deploying the survey, aggregating the data, and reporting analyzed results.

The Opinionmeter System gathers large amounts of customer feedback instantly from the point-of-experience, analyzes it, and transforms that data into information it delivers to any authorized person anywhere in the world.

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