• PGA Tour Stores work toward growth through customer experience

    Tags: Customer Experience
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Atlanta Journal-Constitution: PGA Tour Superstores are not going to leave growth to a stroke of luck. The five-year-old golf and tennis chain, with 10 stores, is teeing up for expansion. It has hired former Home Depot marketing chief, Dick Sullivan, and is bringing Arthur Blank, co-founder of Home Depot, onto the board of directors.  Like a Dave & Buster's for golfers, the golf and tennis store is an amusement park of sorts for those who want to perfect their golf game or tennis skills.

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