Amazon opening bookstores isn't as newsworthy as many may think

Amazon opening bookstores grabs lots of attention but it's really just another smart strategy. After all Amazon is a book seller already.

In order to survive and thrive don't breathe your own exhaust

Biggest threat to today's retailers lies within the walls of the ivory tower.

6 things every woman wishes retailers knew about her shopping basket

These six facts about a woman's shopping basket reveal what retailers including Nordstrom, Amazon and Tesco do to address them.

Hybrid cloud rains benefits on forward-thinking retailers

Cloud-based digital technologies are transforming the retail industry to provide digitally connected, time-pressed customers with the value they expect — and as a consumer in 2016, if you've asked for it a certain way, you expect your favorite brand to deliver.

The expanding digital divide between consumers and retailers

Consumers want it all … but just how much can retailers deliver?

What Dollar Shave Club knows: Getting an edge on utility

The Dollar Shave Club is one sharp example of how manufacturing supply chains are being disrupted. Yet its approach to winning market share is disarmingly simple. Other staple consumer goods, from pet food to diapers, could do the same. Some already are.

What's coming in 2016: Smarter in-store technology strategies

This year the retail industry will see continued growth in using technology in-store but this time we will have a better understanding of how and why we use it.

9 things to know about retail loyalty programs

From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. Here are nine aspects of loyalty marketing that retailers may not know.

Payments: The last mile of online customer intimacy

When it comes to online commerce, the point at which money changes hands has often been the moment a sale falls apart. What was a carefully crafted brand experience becomes off-putting and complicated.

How retailers are avoiding “Uberization”

In today's increasingly interconnected world, disruptive business models like those of AirBnB and Uber are thriving.

Why specialty retailers should tap digital platforms to drive growth

Very few specialty retailers have proven they understand the digital world and everything it can offer. When employed correctly, digital can greatly increase customer engagement, brand loyalty, and sales.

First rule in empathetic marketing: Know thy customer

One way brands are effectively engaging with customers is through empathy. A buzzword in the marketing world, empathy is the act of putting yourself in your customer’s shoes and taking time to understand their thoughts, feelings, circumstances, and personality.

Measuring the non-conscious mind of shoppers

Appealing to shoppers’ senses makes the most sense for retailers.

Kid Power demonstrates the power of technology for good

Finally a gift that just keeps on giving to children around the world.

8 things no one tells you about protecting your brand's identity

Retail and restaurant owners invest in developing a distinctive name, logo, color scheme, and marketing model but often miss eight crucial aspects of branding.

Traditional retail on collision course with burgeoning connected consumers’ expectations

2016 will be a watershed year for traditional brick and mortar stores as the connected consumer’s expectations continue to change retail.

The great Occam’s Razor paradox for retailing in 2016

The law of parsimony is great for consumers, but a burden for retailers.

5 New Year resolutions to drive smarter retail customer experiences

This past year has clearly been a year of advancement and enlightenment by retailers, and 2016 is likely not going to be much different. Here's a few resolutions to consider as a new year dawns.

Click and collect: A hat trick retailers can't pull off?

'Sort of works' is not acceptable for today's omnichannel consumers.

Dear Santa: All I want for Christmas is equal product pricing across genders

From razors and clothing to toys and adult diapers, women are likely always paying more for a product than men.

Showing (1 - 20) of 1002

NEWS


WHITE PAPERS

TRENDING

RECOMMENDED