Features, News & Blogs
The saying goes that you've got to crack a few eggs to make an omelet, but this year coloring a dozen eggs may crack your budget. The price of eggs is at a historical high, thanks in particular to international demand, according to TheStreet.com. A …
Warmer spring weather spurred continued consumer spending and activity this March. According to the National Retail Federation, March retail sales, which exclude automobiles, gas stations and restaurants, increased 0.8 percent adjusted month-to …
When it comes to loyalty marketing, sometimes less really is moreLet's play a game. Ask your fellow executives to name (without looking) those perks that your customers perceive to be the top five benefits of your loyalty program. Next, have them list the rest of the benefits your program offers. Could they …
How to ensure a symbiotic mobile marketing strategyBy Jack Philbin (Jack Philbin is cofounder/CEO of Vibes, a Chicago-based mobile marketing technology company, and chairman of the Mobile Marketing Association (MMA) North America. He is also a keynote speaker at the CONNECT 2014 Mobile Innovation …
Total retail sales in the U.S. topped $4.53 trillion in 2013, and e-commerce accounted for a significant portion of that growth, up 16.9 percent in 2013 — or nearly $40 billion — according to new figures from eMarketer. According to the …
According to NRF's new Easter Spending Survey conducted by Prosper Insights & Analytics, the average American celebrating the holiday will spend an average of $137.46 on apparel, food, candy, gifts and more, slightly less than the $145.13 spent …
Scanbuy, a mobile engagement solutions provider, announced that it has partnered with mobile loyalty platform SessionM to reward users of the ScanLife app for scanning QR Codes and UPC codes on products and media in the physical world. According to …
Entertainment and lifestyle retailer HSN has announced a multifilm marketing collaboration with Disney Studios for three upcoming movies, "Maleficent," "Cinderella," and "The Hundred-Foot Journey." According to the companies, this collaboration …
A boutique approach to loyalty, in four stepsWhen it comes to competing against low-priced giants, specialty shops should ignore the specials and focus on the personals. This is among the key findings of a recent report by LoyaltyOne, "Four Ways to Win for Independent Retailers." The study …
The number of retailers who expect mobile to be their top marketing priority will more than quadruple over the next five years, according to a new study by Yes Lifecycle Marketing. In Q4 of 2013, Yes Lifecycle Marketing surveyed 100 retail …
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Rare is the retailer that can simply open its doors and the world beats a path. More often, store traffic is the result of careful and deliberate marketing efforts, aimed at making customers want to shop. It's an enormous part of the retail business, and one that requires constant attention and honing.

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CONNECT 2014 Mobile Innovation Summit
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CONNECT 2014 Mobile Innovation Summit