Features, News & Blogs
Low prices and drug shortages"Essentially all of the drug shortages that occur in the U.S. arise in the generics market, where profitability is fairly low," Greg Conko, of the Competitive Enterprise Institute in Washington, said by email in response to a request for comment …
Is the deal finally done for daily deal sites?One short year ago, the hype around daily deals was electric. In the analyst community, you could barely get through a day without hearing something about players like Groupon, which happened to be growing at a meteoric pace. In fact, by the time of …
Do higher prices drive customers away?Higher prices = lost customers. That's a common belief among business owners. Is it true? That isn't the case for Ron Ameln, the owner and publisher of St. Louis Small Business Monthly. Here's what he said. "I told my advisory board that I wanted to …
Whither retail? Some thoughts as NRF 2012 winds downThe National Retail Federation (NRF) is just winding down its 101st "Big Show" in New York as I write this. The focus is pretty timely: it's all about jobs and growth and retail's contribution to each. According to the NRF, 1 in 5 jobs in America is …
The world would like to buy a CokeMight as well keep that Coca-Cola on ice. The tallies are in, and the Real Thing is the real deal when it comes to world's best brand – again. According to Interbrand's annual Best Global Brands report, Coca-Cola once more tops the charts as …
Knock-knock-knocking on loyalty's doorsNever take for granted the mere act of a customer walking through your door. Every time it happens, it symbolizes the passage across many thresholds to customer intimacy. Think about it. The relationship between a company and its customer is a …
How price increases led to whopping revenue growth for KraftA November 2, 2011 Barron's article reports that Kraft Foods' third quarter net revenues grew 11.5 percent in part due to a 7 percent price increase. That means that Kraft's revenues grew a whopping 64 percent more than the price increase. For many …
Want to be good at customer service? Be mediocre.It's not too hard to rise above the competition these days. When you're out and about doing your errands or eating at a restaurant, how often do you walk out the door and think, "That experience really made my day!" When you do those miniature …
If the only discernable difference between you and Amazon is the sales tax, you never had a chance in the first place.The recent launch of Amazon's price check app was greeted with everything from retailer outrage to government sabre rattling! Some even called it evil! Really? An app...evil? In case you missed it, to commemorate the launch of the app, Amazon …
Amazon's deadline extended! Quick, what thought pops into your mind?I just received an email from Amazon. In big, bold letters it said "FREE Super Saver Shipping Deadline Extended." Quick, what thought pops into your mind? My initial thought was, "Well, that promotion wasn't very successful." I know that extending …
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Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.

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