Merchandising / Visual Merchandising | RetailCustomerExperience.com

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For retailers, too many choices leads to 'just looking'
	I was intrigued by an article in the Los Angeles Times entitled "Too Many Choices Can Tax the Brain Research Shows." It said in part, "Americans have come to expect a wide array of choices, and most companies, be they car companies, clothiers or …
Four customer experience management predictions for 2012
	Customer experience management is going to undergo some serious changes in the coming months, thanks to mobile technology and social media. And I can make a pretty good guess as to what the most important changes will be. I realize I'm a month …
Big boxes going condo is a "material" change
	The most noticeable change for mass-market retail in the year ahead will be the introduction of new architectural materials and flooring. As "stores" evolve from "come and get it" warehouses to smaller, experience based shopping, there's demand for …
Five ways to make your store sensational
	Like it or not, if you want to bring more customers in, it makes sense (and dollars as well) to make your establishment sensational. That's because statistics make it clear that more and more people are shopping on the Internet. The Internet works …
Stale merchandise doesn't become fresher with age
	When I was just out of college I had a couple roommates. We shared buying the groceries, each taking a turn at buying based on need. One day I poured a glass of fermented milk with clots and mold into a glass. My roomate's excuse? I couldn't see it …
Make smart merchandising choices to avoid discounting
	Retailers are trying to keep up with the price-cutting frenzy of competitors, extreme couponers and daily deal sites. Many feel they can only attract shoppers if it is a "deal," so that is how they are merchandising their stores. Not necessarily …
Retail readies for advent of tight pockets at Christmas
	It's not a fashion statement, but an economic one. According to a survey commissioned by the London-based global news agency Reuters, American shoppers will be holding on to their wallets this year. More than four-fifths, or 82 percent of the people …
Why The Fresh Market is more fresh than Whole Foods
	Founded in 1982, The Fresh Market, Inc. is a specialty grocery retailer focused on providing high-quality products in a unique and inviting atmosphere with a high level of customer service. The company operates 107 stores in 21 states, located in …
MUJI, the 'unbrand'
	I find this recent import from Japan to be an interesting retail branding story. MUJI. Unless you live in one of the major metropolitan areas, you probably have not heard of this new retail store. It's very new to the US and I just happened to have …
Benchmarking your retail performance
	As retailers, we're always striving to do better. We have previously suggested that benchmarking can help give retailers the unique perspective they need to improve their overall performance. But the question remains, what value can be added to your …