Features, News & Blogs
Does Wall Street go Krogering?Are stock analysts loyal Kroger customers? Perhaps they would be if they could be. Kroger Co. often likes to refer to "loyal households" when discussing its earnings performance with analysts, since these consumers tend to spend more. Loyal …
In the blink of an eye ...It's no secret that supermarkets spend literally hundreds of millions of dollars on advertising. They spend money on television, radio, print, email, online, mobile, and just about anything else you can think of to broadcast their message and create …
Jewel-Osco’s new strategy: Good business or sheer folly?In a May 3, 2011 Chicago Tribune article Wallin Wong reported that Jewel-Osco "...is continuing to cut prices while tailoring its stores for individual neighborhoods...to reverse sagging sales." For those of you who may not be familiar with the name …
Why The Fresh Market is more fresh than Whole FoodsFounded in 1982, The Fresh Market, Inc. is a specialty grocery retailer focused on providing high-quality products in a unique and inviting atmosphere with a high level of customer service. The company operates 107 stores in 21 states, located in …
Recalling a solutionThe giant meat supplier Cargill has just delivered 36 million more reasons why we should buy our perishable foods from local farmers. And that can make business pretty challenging for national supermarket chains. The agribusiness, whose full name is …
Walmart Joins the Data-ing Game Just how many bags of Tootsie Pops does Walmart sell every year? Soon, the world may know. For years, Walmart never shared its store sales data with the outside world. If it sold $800 million in Wheat Thins, that was its own proprietary info and no …
Why Self-Checkout Lanes Are Increasingly Getting Checked-offAbout a decade ago, retailers demanded greater profits – leading to the roll-out of the self-checkout lanes. The introduction of self-checkout lanes was viewed as a strategic move to reduce retailers' labor costs while helping to speed up the …
Safeway Borrows a Page from the Travel IndustryWe've known for a while that Safeway, North America's second largest grocery chain, has been on the right track when it comes to the Enterprise Loyalty journey towards data-driven customer-centricity. Its U.S.-based stores, for instance, are known …
Groupons in Plastic Instead of Paper? Not so Fishy Groupon has ventured deeper into loyalty marketing – and away from paper coupons – with a Boston-area test program that's offering $40 in shellfish for just $24 clams. In the test, with Springfield, Mass.-based supermarket chain Big Y …
At Kroger, Shoppers are Bananas for Loyalty Fun fact: Americans are just as likely to have bananas in their kitchen as a Kroger loyalty card in their wallets. The $82 billion supermarket chain filed its annual proxy statement on May 13, and it includes several interesting figures regarding …
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One of the few things all humans share is the need for sustenance, making the supermarket one of the rare universal shopping experiences. But smart grocers can differentiate themselves by making the experience spectacular — few retailers have a product that is so well loved and needed by everyone, and intelligent use of marketing, ambiance, store design and aroma can make it an experience people are eager to have.

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