Features, News & Blogs
TrendSource Inc., a market research company, announced the launch of an interactive mobile survey app, wINput (Win By Giving Your Input), which is now available for Apple and Android users. wINput was developed by TrendSource as a research tool …
According to analytics findings from IBM, U.S. shoppers once again took advantage of early promotions this holiday season, driving a 17.4 percent increase in online sales Thanksgiving Day. This increase set the stage for 20.7 percent growth on Black …
Ingenico announced the European launch of its Next Generation Loyalty solution for retailers and quick-service restaurants to interact with digital consumers via smartphone, website or in-store. Ingenico's Next Generation platform and smartphone …
Irisys Inc., which specializes in thermal technology, and WirelessWerx, which specializes in in-store behavioral analytics, have announced a partnership and a finalized alliance agreement. Irisys' retail solutions are used primarily to count …
Talbots: Neither here nor thereA few years ago, I had a skirt hemmed because the salesperson remarked that the original hem was "neither here nor there." Fortunately, the store's in-house seamstress altered the hem length and the result was perfect. Talbots, the ailing women's …
The Beauty of Soft Benefits In the "stuff we really, really, like" department, we're ready to add the new "Beauty Board" from CVS' ExtraCare Beauty Club. In a recent announcement, the 8 million member-strong program announced that it is introducing a panel of beauty and style …
The ‘New Circular’: Putting digital shopper marketing to workIn an age where a retailer's website is the new store front, and a targeted email or Facebook conversation is the new personalized home page, the path-to-purchase is anything but direct. Regardless of whether the ultimate purchase is made online or …
Countering the 'Groupon Effect' and linking tactics to strategy with mobile marketingBy Bryon Morrison, president/Mobile Practice, The Marketing ArmDeep discounting in groups is a marketing mechanic that's been around for a long time (think Home Shopping Network). But, it's been on every retailer's mind since Groupon and other …
According to the New York Times, Meebo, a social platform that connects users with friends across the Web, now offers a new feature that allows users to "check-in" on websites, similar to the Facebook Places check-in. "If you're a daily user of a …
Galleria Retail Technology Solutions, a provider of retail and category optimization solutions, today launched version 3.0 of its Behavioral Cluster Planning solution. The solution enables retailers and manufacturers to optimize sales by clustering …
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