Department Stores | RetailCustomerExperience.com

Features, News & Blogs

Despite reboot, JCPenney still struggling
It's not looking good for JC Penney despite its new look and goal to turn around sales. The company reported Tuesday that its first quarter loss was bigger than expected and that sales were down 20 …
May 17, 2012
JCP's ads don't square
When JCPenney announced its new pricing strategy, I was one of the few who applauded the move. After seeing their ads, I'm not so sure I was right in doing so. In my opinion, JCPenney's 'square deal …
April 9, 2012 - Dale Furtwengler
Can Penney's squareness lead to loyalty?
Being fair and being loyal are not the same thing. But can one engender the other? The question hit me when reviewing J.C. Penney's annual report, which reveals that its heady new pricing strategy …
April 9, 2012 - Lisa Biank Fasig
On Target
It will be interesting to see if Target's business falls off or increases in the wake of the recent New York Times coverage of their personalized marketing initiatives. What would be even more …
February 22, 2012 - Phaedra Hise
Target may not be 'Wu-ing' shoppers with scarcity tactics
Jason Wu merchandise may be nearly nonexistent in Target stores, but at publication time 4,207 items marked as "Jason Wu for Target" were available for purchase on eBay; that's a huge decrease from …
February 20, 2012 - Cherryh Butler
JCPenney: A new, well-reasoned approach to retailing
CEO Ron Johnson rolled out a new plan for JCPenney that includes: Updating its stores Focusing on brands that "can't be found elsewhere" Reducing its prices by 40 percent or more on all merchandise …
February 8, 2012 - Dale Furtwengler
JCPenney unveils plans for drastic overhaul
At an event this morning in New York, J. C. Penney Company Inc. revealed its "plans to become America's favorite store." In a presentation titled "In Praise of Fresh Air," Ron Johnson, the company's …
January 25, 2012
Opinion: Why Nordstrom's loyalty program is so effective
There was an interesting article in the Wall Street Journal recently about how Nordstrom Inc. is enhancing its loyalty program by lowering the price of its rewards. As the article explains, "The …
January 19, 2012
The one and only question facing Sears
Amid the sounds of tearing gift wrap and popping champagne corks, ailing giant Sears Holdings Corp. announced over the holidays its intent to close as many as 120 stores. This of course, came as …
January 17, 2012 - Doug Stephens
J.C. Penney hopes 17 percent stake in Martha Stewart will pay off
J.C. Penney Co. will launch "mini-stores" in 2013 in hopes of reviving sales after the chain last month posted its first quarterly loss in two years. Part of that plan lead to the Plano, Texas-based …
December 6, 2011