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Retailers in North America lost $45.3 billion to shoplifting in 2011 as reported in The Global Retail Theft Barometer 2011 (GRTB). This paper focuses on the role that in-store merchandising can play …
Type: White Paper
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New technologies, such as mobile, touchscreens and tablets, are offering retailers more ways to connect with customers. Learn what technologies are available and how to maximize their effectiveness.
Type: Guide
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Tablets are becoming increasingly popular for both consumer and business use. Many marketers are asking which tablet is right for retail and other consumer facing businesses. This paper explores this …
Type: White Paper
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Frank Mayer and Associates - KIOSK and INTERACTIVE MARKETING Capabilities brochure
Type: Brochure
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Are you thinking of initiating a kiosk or interactive merchandising program? In order to achieve appropriate budget parameters, you must set clearly defined goals. The purpose of this paper is to …
Type: White Paper
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This paper looks at service scenarios from the customer continuum where satisfaction research has resulted in meaningful improvements to customer experience. Service delivery bears closer scrutiny in …
Type: White Paper
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Health care organizations are increasingly seeking to cut costs, and kiosks are becoming a part of that effort. Learn how kiosks can streamline the patient experience, being used for everything from …
Type: Guide
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How many marketing, merchandising, and product managers are faced with these kinds of marching orders on almost a daily basis? With more than 35 years in the business, I can tell you this happens …
Type: White Paper
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At Frank Mayer & Associates, Inc. we offer over 78 years of in-store marketing and retail experience. As a proven leader in the industry, our custom kiosk enclosures and interactive displays have set …
Type: Brochure