More than 60 percent of consumers are increasing their online shopping activity

The SmartFocus survey also reveals a significant age-related gap in digital shopping preferences. Nearly half of all millennials spend more time shopping online than in stores while only 27 percent of baby boomers prefer to shop online.

FEATURES


The four different types of specialty retail associates

How your employees can gawk, stalk, talk or rock the retail sales experience.

Mastering customer retention using data

According to global consulting firm Bain & Company, it costs six to seven times more for an organization to acquire a new customer than to keep an existing one.

Walmart's web efforts leave much in store

Walmart created some buzz when it announced plans to personalize its online shopping experience, but the news failed to address the white elephant that is Walmart's cornerstone: those big stores.

#CONNECTsummit14: Marketers should opt in to text as key mobile messaging channel

When it comes to building relationships with hardcore fans, marketers shouldn't overlook the original mobile messaging channel: text.

#CONNECTsummit14: Using Big Data to give customers what they want

The big message from this year's CONNECT Mobile Innovation Summit was not about retailers and restaurants deciding if mobile should be part of their digital efforts. Rather, it was about how brands should layer mobile into everything else they are doing.

#CONNECTsummit14: mobile experience first, payments second

Brands are more concerned about creating the right overall mobile experience that will keep users coming back again and again.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

Seven critical questions required for business decision precision

Today's retail stakes are too high for "lies, damned lies, and statistics."

#CONNECTsummit14: Gartner shares mobile best practices statistics

In the opening session for the CONNECT Mobile Innovation Summit, Gartner vice president of research Michael McGuire shared his view of how retailers should approach mobile technology, as well as some new statistics on mobile usage.

Embracing big data, technology and omni-channel operations to enhance the customer experience

The retail world today is epitomized by near-global access to the Internet and speedy adoption rates of smartphones.

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NEWS


Report says August retail spending growth strongest in 13 months

Leisure spending is at a six-month high; late-season travel, back-to-school spending propel growth.

August retail sales increased 0.5 percent

When combined with revisions to July, August sales indicate a consistent improvement in consumer confidence and spending but run contrary to August's lackluster jobs report.

ICSC says momentum for marketplace fairness at an all-time high

Seven in ten Americans support legislation requiring sales tax collection at the time of purchase. This represents an increase of six percentage points since 2013 and eleven percentage points since 2012.

Independent grocers hold ground in tough fiscal year 2013

The National Grocers Association and FMS Solutions today released the results of their joint 2014 Independent Grocers Financial Survey, covering fiscal year 2013. Independents' financial performance much mirrored the nation's economy, which showed modest growth and both ups and downs in consumer, financial and market performance indicators.

Report says that for first time, online shoppers primarily interact with brands via mobile

In August 2014, mobile devices generated 51 percent of all online retail visits, the majority of which occurred on Apple devices. In 2010, only four percent of all online retail visits were mobile.

IBM unveils back-to-school online shopping numbers

Overall, U.S. retail online sales for August were up more than 11 percent as compared to the same period last year.

Nearly a quarter of shoppers choose to go to a competitor due to dissatisfaction with their retail experience

46 percent of shoppers who have unsatisfactory retail experiences do not let the retailer know and almost a quarter of these opt to shop at a competitor when they are unsatisfied with the cleanliness of the store, store associates, or the checkout process.

Mobile payments must be relevant, useful, study confirms

Young adults are especially interested in wearable mobile technologies that they can use for banking and making payments.

Study: Prepaid card users highly likely to adopt mobile payments

The greater the number of features -- such as mobile payments -- associated with a card, the greater the likelihood of customer retention.

Back-to-school shoppers still wrapping up shopping lists

Coupon usage is growing among back-to-school and college shoppers.

Kaspersky study finds consumers nonchalant about data security

When it comes to protecting their personal and financial information online, consumers just might be their own worst enemy.

Commerce Department says US retail sales slow in July

The U.S. Department of Commerce today reported that retail sales slowed unexpectedly in July, according to Reuters. U.S.

NACS says consumer confidence plummeting in August

Just as quickly as consumer optimism surged in July, it plummeted in August, even as gas prices fell by more than 15 cents over the past month.

Retail spending growth reaches 11-month high in July

Overall retail spending growth was at its strongest levels in a year as nearly all retail categories turned in improved numbers.

Study finds that digital coupons positively affect brand and loyalty

Nearly 7 in 10 consumers surveyed strongly believe that digital coupons have a positive impact on a retailer's brand, and 68 percent also say that coupons generate loyalty.

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Shopping is about more than just buying things. It's a complex relationship between buyer and seller, one that impacts the shopper on a psychological level. Understanding the mental processes behind customer behavior will give you a better chance of successfully reaching those customers.