In the opening session for the CONNECT Mobile Innovation Summit, Gartner vice president of research Michael McGuire shared his view of how retailers should approach mobile technology, as well as some new statistics on mobile usage.
The retail world today is epitomized by near-global access to the Internet and speedy adoption rates of smartphones.
The difference between good and great is often just a little bit of extra effort by the employees who serve the customer.
'How to Profit from ATMs: A Guide for Retailers and Restaurateurs' delivers 40 pages packed with essential information about the business of owning, operating and earning revenue from ATMs.
Is it harder to deliver a positive customer experience via mobile platforms? Forty percent of e-commerce executives say yes.
Retailers who approach their offerings to act more like a partner than a promoter will likely emerge the victors in the future of retail.
Psychology 101 meets loyalty marketing.
What happens, in a good story, when we skip certain parts or make changes to it? Quite simply, the essence of the story changes.
Customers typically don't question your motivations when you bundle offerings. They do when you try to upsell.
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Here are some hard lessons learned for retailers concerning data breaches.
Coupon usage is growing among back-to-school and college shoppers.
When it comes to protecting their personal and financial information online, consumers just might be their own worst enemy.
The U.S. Department of Commerce today reported that retail sales slowed unexpectedly in July, according to Reuters.
Just as quickly as consumer optimism surged in July, it plummeted in August, even as gas prices fell by more than 15 cents over the past month.
Overall retail spending growth was at its strongest levels in a year as nearly all retail categories turned in improved numbers.
Nearly 7 in 10 consumers surveyed strongly believe that digital coupons have a positive impact on a retailer's brand, and 68 percent also say that coupons generate loyalty.
Mobile commerce platform Branding Brand has released the results of its Mobile Commerce Index for July 2014. The worldwide data sample reports smartphone-generated traffic, orders, and revenue by consumers to retailer smartphone-optimized websites from July 2014 vs. July 2013.
Although businesses have recognized the value of online reviews for monitoring consumer interests, social media monitoring tools only track positive and negative sentiments, while overlooking the large amount of neutral reviews, which comprise about 50 percent of online reviews.
MarketLive has announced the results of its Performance Index report for Q2 of 2014. The index report signaled a strong retail economy with across-the-board, year-over-year increases in traffic, revenue, conversion, add-to-cart and average order sizes, according to the company.
Nearly 50 percent of mobile shoppers say mobile ads are informative/helpful, up 113 percent from 22 percent in 2013.
A majority of parents plan to spend more on their children's back-to-school shopping this year, driven by rising costs or necessity rather than greater spending power, according to a survey released by Accenture.
Omnichannel is very important as 73 percent of consumers will research online, but buy in-store.
Business-to-consumer e-commerce sales worldwide will reach $1.47 trillion in 2014 according to new figures from eMarketer, increasing nearly 20 percent over 2013.
The National Retail Federation has lowered its retail sales forecast for 2014 because of slow growth recorded during the first half of the year, but said sales are expected to grow significantly faster over the next five months. NRF forecasted...
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Despite the arsenal of digital marketing tactics now at every retailer’s fingertips, one customer acquisition tactic still stands above the rest: paid search programs. According to the 2014 Shop.org/Forrester Research Inc.