Discovering the best tactics for your retail kiosk

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Finding the correct space for your retail kiosk can be a challenge. This means you have to become skilled at finding ways to make your kiosk stand out.

FEATURES


Is your promotional process a positive customer experience?

A robust promotional strategy has become an integral element of nearly every organization’s marketing mix. However, promotions without the right structure could turn a positive into a negative.

What Macy’s, Neiman and Guess reveal about price wars

The price of retail success will never be found on a tag. It will be registered with the emotions of the consumer as she leaves the store.

3 myths keeping customers away from online shopping

Dan Leberman, vice president North American online small and medium business unit for PayPal, debunks the myths that inhibit e-commerce.

Retailers cautious about embracing upgraded payment options

Although technology continues to enhance the customer experience, retailers are still guarded when it comes to embracing upgraded payment options.

What is bitcoin's retail future?

While enthusiastic about the virtual currency's future, bitcoin experts sounded a note of caution about retail consumer adoption.

5 ways to improve your hiring

Doug Fleener, former director of retail for Bose Corporation, lists five ways to improve retail hiring practices.

What lane are you in?

There are some retailers that focus on customer service. Blogger Cindy Pass takes a look at why these companies are worthy of recognition, and why a "confused customer won't buy."

Retailers enhancing customer experience with interactivity

A look at why adding interactive digital signage could give retailers a seamless customer experience.

3 lessons retailers can learn from ad agencies

Retailers, marketers and business owners can learn a lot from ad agencies.

Report: Path to online purchasing is nonlinear

New survey results found that 60 percent of consumers shop online at least once a month and prefer smartphones to tablets.

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NEWS


RGCA forecasts big gift card sales this summer

Retail Gift Card Association bi-annual shopper survey reveals shoppers' preferences for giving, receiving, redeeming and exchanging gift cards.

Creepy or Cool: Study reveals how consumers react to digital personalization

Study of over 1,000 U.S. consumers finds that "cool" features help shoppers discover relevant products, information; "creepy" ones identify, target, track.

Target to add RFID tag technology

Target will begin its RFID rollout in a small number of stores late this year.

DICK'S Sporting Goods named 'Shipper Partner of the Year'

Manhattan Associates announced this week that DICK'S Sporting Goods has been voted recipient of the annual "Shipper Partner of the Year" award.

Study: Retailers struggling with omnichannel shopping

CFI Group reported that the average shopping experience is no longer either in-store or online; it's an interwoven process, and shoppers are finding flaws.

7-Eleven in Phillipines enhances loyalty platform

Datalogic QuickScan devices will be used to enhance loyalty programs that provides reward points and promotional discounts at checkout.

H&M looking for retail employees

Swedish fashion retailer H&M launched its first national recruiting campaign boasting its benefits, pay and sustainability efforts.

Whole Foods and Cravy partner to test grocery delivery

Cravy, a West Palm Beach, Florida-based technology company, and Whole Foods Market have teamed up to test an on-demand delivery program for residents in West Palm Beach and Palm Beach, Florida.

Digital interactions drive brick-and-mortar sales

Deloitte Digital Study: Digitally-influenced sales are five times larger than e-commerce sales; consumers use of mobile for price checking declines 30 percent.

Study reveals how consumers feel about giving to charity at the register

The Change at the Checkout Report found that 71 percent of the survey respondents have donated to charity at the register.

IBM releases cloud-integrated solution for marketing

IBM launches cloud-based product aimed at helping brands meet the growing complexity in retail, omnichannel customer experiences.

Generation gap narrowing when it comes to customer service

New research shows there is no secret formula for serving millennials who have higher expectations.

BRP: Customer experience top priority for retailers

Boston Retail Partners' 2015 Unified Commerce Benchmark Survey reveals customer experience as top CRM priority for retailers.

NRF: Congress must restore Trade Promotion Authority

Matthew Shay, president and CEO of the National Retail Federation, writes openly about the TPA and the impact it has on retailers.

Signorelli Company breaks ground on Valley Ranch Town Center

Valley Ranch Town Center will be the largest retail project in the Houston area with 1.8 million square feet of shopping.

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It is no longer enough to merely sell products and services - today, successful businesses engage their customers on both intellectual and emotional levels. Learn how digital signage can accomplish both goals, while invigorating the bottom line.