Live webinar: How millennials disrupt shopping and the new world of connected shopping


Retail Customer Experience is hosting a free one-hour webinar focusing on the shifting marketing, merchandising and brand strategies in the quest to attract the millennial consumer


Email marketing remains a viable customer experience tool

Email is ubiquitous personally and professionally, which means email marketing is far from dead.

Will the future of retail be place, purple fairy dust or prime?

The battle for core customers is heating up on many fronts

Creating a personal experience: Misconceptions, why data is a critical element

The good news is that technology is making it an easier and more affordable strategy, but retailers need to have the right data. They can’t afford to push the strategy off to the sidelines.

Discover the key to creating a 1-to-1 customer experience

Attaining the holy grail in customer service is extremely challenging but doable. One viable approach is using a recommender system.

Why the brick-and-mortar storefront isn’t going anywhere

In-store and online retail experiences are not mutually exclusive. In each retail environment the customers deserves the same loyalty points, custom product recommendations, local sales insight.

Back-to-School: 4 ways retailers can cash in

Retailers need to recognize the event of back-to-school shopping has changed. It’s no longer a mother-child outing shaped by retailers. Now students are fashion influencers through a crop of well-watched blogs.

Coca-Cola taps digital signage to find out 'What's in a Name?' in Times Square

Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times Square.

Macy's multi-prong strategy targets boosting in-store, online experience

Despite lackluster earnings in the second quarter, the retailer is taking some big strides in next months to regain market footing.

App-less mobile tool strives to engage shoppers, boost traffic and sales

Web platform offers up engagement opportunity as well as data analytics capability.

Boosting sales on hot summer days requires cool customer engagement approaches

As school days wind down, and beach trips and vacations ramp up, enticing consumers into stores gets a bit more challenging, especially once the shopping mania of Father’s Day in late June comes and goes.

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Live webinar targets location-based marketing for retail segment

As consumer usage continues to shift to mobile, location-based advertising is becoming one of the fastest growing strategies for retailers when it comes to digital advertising Using real-time location data connects real-world behavior — like the places consumers visit and...

Ex-Walgreens leader steps into new chief role at Kohl’s

Kohl’s has a new chief operating officer, having hired on former Walgreens e-commerce chief Sona Chawla.

Walmart revamps Cyber Monday into Cyber Sunday

The world's biggest retailer jump starts the online shopping day of the year one day earlier and is offering quadruple the number of sales items.

Digital redesign debuts at Primark store in Madrid

Squire, a U.K.-based creative content studio, and Dalziel & Pow, an independent agency that represents brands worldwide, recently announced that they partnered to bring what the companies call an innovative digital installation.

Amazon kicks off Black Friday weeks ahead of top shopping day

Amazon is setting its own Black Friday season, by kicking off holiday deals as November arrives.

Macy's targets millennial consumers with a special shopping experience

Special shopping section will even boast a 'blow dry bar' in the near future.

DirectBuy debuts app to drive consumer website access, product sales

New mobile app features unique product recommendation service.

GE hires new marketing chief in move to be a digital brand

Corporate leadership shuffle reflects shift in marketing focus.

Men's Wearhouse founder launching clothing rental business

Men's Wearhouse founder is more than optimistic on new tuxedo rental venture. He thinks it's a clear winner.

Why it's time to gear up for the big holiday shopping season

New survey reveals small businesses should get going on digital strategy to capitalize on holiday sales time.

NPD Group launches retail version of Checkout Tracking

A new version of the NPD Group’s market analyzing technology Checkout Tracking is being released specifically for retailers, according to a recent press release.

Airport shoppers enjoying new interactive retail experience

Travelers at San Francisco International airport are now tapping interactive screens if looking to buy headphones or a cold healthy drink.

Barnes & Noble taps new chief as plans to split company up move forward

Bookseller Barnes & Noble has a new chief running its retail business segment.

Health-and-beauty chain Clicks South Africa clicks on digital signage for in-store marketing

South African health-and-beauty retail chain Clicks has announced a partnership with South African digital signage solutions company Moving Tactics that entails installing digital signage within the chain's top 25 stores nationally, as well as marketing the media platform to Clicks' private-label suppliers and other brand suppliers.

'Living Services' promises to radically change retailer-consumer interaction

There’s a tsunami of change coming toward the retail business environment and interaction with the customer that may turn today’s approaches and strategies in completely new directions, impacting everything from store design to communication with consumers.

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In today's retail world, merchandising must be more intelligent and deliberate than ever before. Digital merchandising tools allow retailers and brands to influence every touchpoint the product has with the consumer, from in-store to online to mobile.