Mood Media activates location-based technology in 75,000 locations

Presence is an inaudible digital signal broadcast through Mood’s global content delivery network of media players. With the Presence signal activated, clients can communicate with consumers while they are in their location and deliver relevant, engaging content to enhance the in-store experience.

FEATURES


Roundtable: Experts talk digital customer engagement

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

Winning the online retail war with merchandising

Online merchandising is still evolving, and many e-retailers are overlooking invaluable tactics.

Five ways tablets can transform retail experience

"Tablets have been touted as "reinventing" and "revolutionizing" retail. Retailers and consumer-facing businesses have been testing the use of tablets to gain operational and marketing advantages, and they like the results. Here are some ways retailers are getting big impact out of small screens."

Optical store installs mirrored touchscreen that encourages online social interaction

London-based optician Kite GB has installed a touchscreen mirror in its East End store, with help from technology provider Zytronic.

Unilever uses scent marketing, hopscotch to launch new brand

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

L'Oreal app holds a mirror to consumer insights

The beauty giant, whose luxury brands include Lancôme, Giorgio Armani and Kiehl’s, has recently unveiled Makeup Genius, an app that redefines digital engagement as finely as a charcoal liner.

To drive store traffic, give shoppers something they can't get online

Effective retail strategy is about where and how a retailer can engage consumers at experience touch points in the journey.

How to use technology to make a real impact on shoppers

Don't implement technology just for the sake of doing so. Always go back to the basic needs of your customers.

Is Olapic a vision for the future of multi-channel retailing?

Retailers can now create "look books" from consumer photos in real time.

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NEWS


Macy's new tech plans include Apple Pay, smart fitting rooms, more

The company outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attracting shoppers and serving the needs of individual customers.

AOPEN showcases digital signage at Gen2 Australian Retail Lab

Digital signage specialist AOPEN Inc. is opening a multimillion-dollar lab in Melbourne aimed at showcasing "the future of shopping and retail technology, from transparent displays and digital labels to virtual touchscreens and waiter-less restaurants," the company announced.

TouchStore aims to engage in-store shoppers on their mobile devices

TouchCommerce has announced its newest solution, TouchStore, which it says enables retailers to enhance the omni-channel shopping experience for in-store customers by providing personalized online assistance through mobile devices.

Cambridge shopping center adds 'virtual assistant'

The Grafton Shopping Centre in Cambridge says it is ready to dazzle shoppers with a "virtual" employee who greets customers when they enter.

Skin care brand applies digital signage for in-store experience

Skin care brand Dermalogica recently opend its second and third concept stores featuring face-mapping skin analysis, skin bar and micro-zone skin treatments in South Africa, and has deployed digital signage to help communicate the brand experience to customers.

Digital signage shelf tag firm announces $21M in funding

Wireless in-store digital signage shelf tag provider Altierre Corp. today announced that it has secured more than $21 million in financing that will be used to support the company’s strategic global growth plans.

RetailMeNot launches iPad app

Digital coupon platform RetailMeNot has announced the launch of a tablet app for iPad. The free RetailMeNot Coupons app for iPad is now available in the iTunes App Store. As tablet commerce grows, RetailMeNot said its Coupons app for iPad...

Galleria, Attraqt come together to offer omnichannel merchandising tool

Galleria, a provider of retail category planning, automation and optimization solutions, and online merchandising firm Attraqt announced they have formed a strategic alliance that will provide retailers with an end-to-end merchandising solution.

PriceGrabber, Channel IQ partner for Buy Online platform

PriceGrabber announced that it has partnered with Channel IQ, a provider of online retail pricing intelligence, to power "Buy Online," which it said will be available to consumers early this summer. Powered by PriceGrabber's shopping content, Channel IQ's "Buy Online"...

Sears testing concept shops for 'connected living' products

Sears has announced the launch of its new Connected Solutions store format. The 1,700 square foot concept is being launched at three Chicago-area locations, each focused on what the company calls "one of the most authoritative assortments of smart, connected...

Holmes Place adds video wall, sound system from Mood Media

Mood Media Corp., designer of in-store consumer experiences, has announced that it is working with Holmes Place Poland, the Warsaw branch of the premium health and fitness brand that has been operating health clubs for more than 30 years and...

Retailer launches Oman's largest digital signage network

Anzyma, a digital solutions company in the Sultanate of Oman, has deployed the country's largest digital signage network across all 70 Omantel retail outlets, powered by Scala, according to an announcement from Scala Inc. This nationwide rollout across 80 screens...

Thierry Mugler gets 'Alien' virtual assistant

French luxury fragrance brand Thierry Mugler, part of the Clarins Fragrance Group, has deployed the world's first full-height Tensator Virtual Assistant to promote the launch of its "Alien Extraordinaire" perfume in three flagship stores, according to an announcement from Tensator...

QSR, retail partnerships highlight Q1 for ComQi digital signage

Marketplace momentum from emerging partnerships focused on vertical markets and enterprise opportunities highlight a strong Q1 and continuing 2014 outlook for shopper engagement technology firm ComQi, according to an announcement from the company. The New York-based software and services firm...

Bang & Olufsen launches next-generation retail concept in North America

Bang & Olufsen has unveiled its first newly redesigned store concept in North America at the new Madison Avenue showroom in New York. According to the company, the new store design is significant as it presents "a breakthrough retail concept...

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In today's retail world, merchandising must be more intelligent and deliberate than ever before. Digital merchandising tools allow retailers and brands to influence every touchpoint the product has with the consumer, from in-store to online to mobile.