Innovative Interactive Shopping Experience Boosts Average Order Value in Mobile Phone Store

In Belgian Antwerp, Telenet Mobile has introduced a brand new, highly innovative shopping concept. Experience is key in the Telenet mobile store. Consumers can make use of various types of assistance to help them choose the right communication devices, mobile phone plans, and accessories.

Type: Case Study

Sponsor: Scala

Benefits of One-to-One Marketing for Digital Signage Using Customer Recognition

How customer-identification technology can increase content targeting accuracy and ROI.

Type: White Paper


Webinar: The Connected Store - Integrating the customer experience with technology

New technology has given retailers the ability to connect people with specific information to build value for both the seller and the buyer. This new level of customer experience utilizes data and intelligent systems. In the Connected Store, digital signs, tablets and kiosks are no longer stand-alone entities.

Type: Webinar


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Time Warner Cable debuts new Flagship Experience Store

Interactive digital signage creates a completely new atmosphere for buying cable services at NYC flagship store.

Sport Chek flagship launches another digital revolution

The Canadian sporting goods giant continues to fight the good fight in keeping alive brick-and-mortar retail.

Microsoft Connected Fitting Room at NRF 2014

The fitting room is the crucial place where a customer decides whether to make a purchase. But most of the time, the customer is alone behind a curtain when that decision is made, without support or assistance from the retailer....

Is digital signage enough to deliver great retail experiences?

A creative director offers three ways to do more with your in-store screens.

Digital signage and the 'Store of the Future'

A digital signage integrator offers a look ahead to the future of omnichannel and brick-and-mortar retail.

BrightLogic demos interactive floor

At this year's Customer Engagement Technology World, BrightLogic showed its Active Floor, which combines a splashy user experience with deep data analytics on how customers are interacting with it.

Five steps toward developing 'programmable retail'

Retail strategist discusses how to bring certain characteristics of the e-commerce world to the brick-and-mortar store.

Three lessons sci-fi can teach us about interactive experiences

Wouldn't it be great if all you had to do to create an awesome interactive experience was copy what we see in the movies?

How do retail shoppers feel about surveillance?

The eyes in the mannequin just might be watching every move you make.

How Intel is tackling omnichannel with digital signage

The company's latest platform helps retailers keep pace with new technologies.

Professor weighs benefit vs. risk of facial recognition technology

Retailers have collected data on customer preferences and demographics for years, but biometrics takes it to a new level.

The single greatest miss in retail store metrics: Footfalls

Online retail knows everything about you, but stores are not even sure you were there.The old saying is "build it and they will come." One of the greatest challenges for retailers today is they are not exactly sure if you will come, or in fact track if you did. Traffic X Conversion = Sales.

Create powerful retail experiences with digital signage

Digital signage helps retailers create immersive retail experiences for shoppers that can increase sales and improve ROI.

User analytics adds muscle to Virtual Concierge (Video)

The Virtual Concierge digital signage kiosk from Parabit provides user insight with analytics-gathering software.

Digital signage and the shopper's path (Commentary)

A digital signage expert looks at the convergence of mobile phone data and smart digital signage in mapping shopper paths.

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The definition of an "impression" is changing — take a look behind the scenes of ad buying, audience measurement and data analysis to learn just what the numbers mean, and how to generate them.