Creating Immersive In-Store Experiences with Directional Audio

Combining directional audio with digital signage offers an entirely new dimension to customer engagement.

FEATURES


Time Warner Cable debuts new Flagship Experience Store

Interactive digital signage creates a completely new atmosphere for buying cable services at NYC flagship store.

Sport Chek flagship launches another digital revolution

The Canadian sporting goods giant continues to fight the good fight in keeping alive brick-and-mortar retail.

NRF 2014: The show floor, in tweets and vines

Attendees made good use of social media at this year's BIG Show.

Digital signage and the 'Store of the Future'

A digital signage integrator offers a look ahead to the future of omnichannel and brick-and-mortar retail.

BrightLogic demos interactive floor

At this year's Customer Engagement Technology World, BrightLogic showed its Active Floor, which combines a splashy user experience with deep data analytics on how customers are interacting with it.

Five ways to make waiting in line a better experience

Distraction is the name of the game when it comes to a waiting line.

'Tis the season for digital signage at Saks Fifth Avenue

Digital signage is playing a leading role in this year's Saks Fifth Avenue holiday display in New York City.

5 steps to personalize the in-store experience

A focus on the customer journey will improve your shopper's experience on their path to purchase.

The Brain Exchange: Interactive guest experiences

At this year's Retail Customer Experience Executive Summit, Tricia Murphy of NEC led a table discussion on interactive guest experiences. Here is her brief recap of the table's takeaways.

The store is still the star: Takeaways from the DSA symposium

The Digital Screenmedia Association's recent event highlighted the innovation of in-store technology.

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NEWS


AOPEN showcases digital signage at Gen2 Australian Retail Lab

Digital signage specialist AOPEN Inc. is opening a multimillion-dollar lab in Melbourne aimed at showcasing "the future of shopping and retail technology, from transparent displays and digital labels to virtual touchscreens and waiter-less restaurants," the company announced.

Cambridge shopping center adds 'virtual assistant'

The Grafton Shopping Centre in Cambridge says it is ready to dazzle shoppers with a "virtual" employee who greets customers when they enter.

Thierry Mugler gets 'Alien' virtual assistant

French luxury fragrance brand Thierry Mugler, part of the Clarins Fragrance Group, has deployed the world's first full-height Tensator Virtual Assistant to promote the launch of its "Alien Extraordinaire" perfume in three flagship stores, according to an announcement from Tensator...

QSR, retail partnerships highlight Q1 for ComQi digital signage

Marketplace momentum from emerging partnerships focused on vertical markets and enterprise opportunities highlight a strong Q1 and continuing 2014 outlook for shopper engagement technology firm ComQi, according to an announcement from the company. The New York-based software and services firm...

BroadSign digital signage integrates Quividi audience measurement

BroadSign International LLC today announced that an upcoming upgrade to its cloud-based digital signage software, BroadSign X 10.3, includes integration with Quividi's audience measurement platform. BroadSign said that Quividi's is the most deployed measurement solution in the digital signage market...

DSA announces first Symposium of the year, calls for Industry Excellence Award entries

The Digital Screenmedia Association has announced it is heading back to Dallas on April 8 and 9 for its first DSA Symposium of the year. The event is scheduled to be held at the Hilton DFW Lakes Executive Conference Center....

Modell's uses interactive tech to welcome Super Bowl fans to Times Square store

Tensator, provider of queue management and customer journey solutions, today announced that Modell's CEO Mitchell Modell is welcoming Super Bowl XLVIII fans to its Times Square flagship store via Tensator's Virtual Assistant interactive digital signage. According to the company, Tensator's...

New solution aims to give digital signage a voice

Audio solutions provider Barix today announced it will bring to Integrated Systems Europe 2014 and the 2014 Digital Signage Expo a new retail solution designed to enhance the shopping experience for consumers and add value for retailers through mobile connectivity...

Tetley using 'virtual assistant' to promote tea sales

Queue management firm Tensator announced it has helped long-standing British tea brand Tetley cause a stir in Kuwait’s supermarkets, by using Virtual Assistants to promote tea. Tensator’s Virtual Assistant Ultra model has been installed at 10 Co-op stores across the...

Digital Signage Expo tabs Intel's Avalos for keynote address

Digital Signage Expo, the trade show and educational conference dedicated to digital signage, interactive technology and digital out-of-home networks, announced today that it has scheduled Intel's José Avalos, retail and digital signage worldwide director, Embedded & Computing Division, to keynote...

Path to Purchase Institute gives top honor to Wii U interactive display

The Path to Purchase Institute announced the winners in the 2013 Design of the Times Awards competition Oct. 9 during the Shopper Marketing Expo in Chicago.

Reflect showcases in-store digital signage at Shopper Marketing Expo

Reflect, a provider of digital technologies for creating seamless in-store customer experiences, exhibited its wares for retailers at this year's Shopper Marketing Expo in Chicago to showcase the latest in-store digital signage and interactive applications technologies for consumer brands and...

Taiwan GNCs get healthy dose of digital signage

Health-and-nutrition retail chain GNC has adopted digital signage solutions in its Taiwan stores and has continually built digital signage-equipped stores all over Taiwan since the beginning of 2012, according to an announcement from CAYIN Technology Co. Ltd.

Argentinean retail chain buys into Haivision CoolSign digital signage

Argentinean retail chain Musimundo has deployed Haivision's CoolSign digital signage solution to deliver dynamic content throughout its network of 200 stores, Haivision announced recently. Specializing in home appliances, electronics, and entertainment products, Musimundo recently launched a multilayered, in-store marketing channel...

AT&T goes heavy on digital signage, interactivity in KY, OH stores

As the lines between the physical and digital retail worlds blur and consumers turn to their mobile devices and apps to enhance their mobile lifestyle, AT&T said it is transforming its retail stores in Kentucky and Ohio to enhance the...

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