Paul Price to keynote Interactive Customer Experience Summit

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Paul Price, CEO of marketing technology company Creative Realities, will offer ICX Summit attendees his expert insights and real-world examples for putting the 'wow factor' into the customer experience.

FEATURES


Five innovative Barcelona retailers creating muy bueno customer experiences

When most people think of Barcelona, the first features that come to mind are its unusual architecture, rich history and Catalan cuisine. But the area is also home to a burgeoning class of "citi-sumers" who are fueling a vibrant and innovative retail resurgence.

Commentary: The tech and features that shoppers want

A new large-scale shopper survey sheds light on consumers who mix online and in-store shopping in whatever way is most convenient for them.

Microsoft stores create 'the world's largest photo booth'

Seattle-area shoppers stumbled upon "largest photo booth in the world" over the holiday season, posting their images on 150-foot video walls at Microsoft Stores.

Drinking from a digital signage firehose at Retail's BIG Show

Digital signage and dynamic place-based media expert inundated by the digital flood at this year's National Retail Federation show.

Best Buy deploys directional audio for latest Call of Duty launch

The retailer used a high-tech approach to prevent the bombast of "Advanced Warfare" from permeating the store.

A customer service robot lands a retail job

Lowe's is experimenting with customer service robots. What could possibly go wrong?

Shazam coming to 200 shopping malls

The Shazam mobile app will now bring shoppers and advertisers even closer together at ground zero for the retail experience, the shopping mall, via digital signage.

Microsoft wins award for Titanfall retail launch

The launch included midnight debuts of the game, and featured 10 minutes of original content unique to the stores.

Rebecca Minkoff debuts first interactive store

The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.

Roundtable: Experts talk digital customer engagement

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

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NEWS


Mood Media completes rollout of in-store digital watermarking tech

When integrated within a mobile application like Shazam, Mood Presence "listens" for Mood's proprietary digital audio watermarking and triggers an event to communicate with the consumer on his or her mobile phone.

The Source lands in Toronto Pearson International

Toronto-based design agency Shikatani Lacroix has designed and delivered the latest retail location featuring digital signage for Canadian consumer electronics retailer The Source in Toronto Pearson International Airport.

Mood Media launches music solution for small, medium retailers

The new solution provides access to a catalog of more than 5 million tracks that are fully licensed for commercial use and one-on-one collaboration with a Mood Music Designer.

Provision Interactive to deploy promotional kiosks at Rite Aid stores

Provision Interactive Technologies Inc., a subsidiary of Provision Holding Inc., announced plans for the rollout of Provision's 3D Savings Center digital signage kiosks in 200 Rite Aid locations in the New York and Los Angeles markets beginning in 2015.

Japanese department store buys into digital signage

Japanese department store chain PARCO last month opened its new store in Fukuoka, Japan, deploying digital signage throughout the store as part of its ICT strategy.

Swirl releases results of retail beacon marketing campaigns

The Swirl platform is currently deployed at retailers throughout the U.S. and Canada, including Lord & Taylor, Hudson's Bay, Urban Outfitters, Alex & Ani, Kenneth Cole and Timberland stores.

Mood Media, Shazam announce 'Shazam In-Store'

According to the companies, Shazam-In Store, part of Shazam's larger expansion strategy into consumer-facing environments, is integrated into the existing Shazam app and offers brands the opportunity to connect to Shazam's more than 100 million monthly active users.

Whole Foods testing new interactive tech in Georgia store

The installations create an informative, entertaining and streamlined shopping experience, including connecting shoppers more closely to the farmers who provide the food they eat.

Ralph Lauren takes over Harrods displays using mobile proximity tech

The brand is striving to connect with shoppers via their smartphones by offering exclusive and interactive content as well as an out-of-hours opportunity to enrich their luxury shopping experience.

Calvin Klein brings interactive shopping experience to Macy's

The Calvin Klein Interactive Denim Shopping Assistant is an interactive touch display and sales assistance application developed to support shoppers as they navigate the denim category. Visitors to the Herald Square flagship location can explore the brand, shop its offerings and learn more about CK's range of denim merchandise.

Comosoft taps digital signage and mobile for in-store marketing

Comosoft Inc. recently announced the development of two new point-of-sale technologies for high-volume multichannel marketers: in-store digital signage and location-based services.

Altierre ships more than 6 million digital tags

Four million of the company's signs are currently installed and operating in retail stores in over 1,000 US cities.

DSA extends deadline for entries for annual Crown Awards to Sept. 22, adds Mobile category

The Digital Screenmedia Association has extended its deadline for entries for its annual DSA Crown Awards that recognize "outstanding and best-in-class" content across digital signage, mobile technologies, and self-service and interactive kiosks, according to an announcement from the DSA. The new deadline is 5 p.m. Eastern on Monday, Sept. 22.

Macy's new tech plans include Apple Pay, smart fitting rooms, more

The company outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attracting shoppers and serving the needs of individual customers.

Skin care brand applies digital signage for in-store experience

Skin care brand Dermalogica recently opend its second and third concept stores featuring face-mapping skin analysis, skin bar and micro-zone skin treatments in South Africa, and has deployed digital signage to help communicate the brand experience to customers.

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