Fitting Room of the Future

Developments in retail technology are offering the potential to boost sales with targeted add-ons.

FEATURES


Retailers enhancing customer experience with interactivity

A look at why adding interactive digital signage could give retailers a seamless customer experience.

Paul Price to keynote Interactive Customer Experience Summit

Paul Price, CEO of marketing technology company Creative Realities, will offer ICX Summit attendees his expert insights and real-world examples for putting the 'wow factor' into the customer experience.

Neiman Marcus debuts digital mirror

Luxury fashion retailer Neiman Marcus has announced the rollout of the MemoryMirror by MemoMi in its Walnut Creek location, with other rollouts scheduled later this month.

UGG brings interactive signage to new concept store

The first-ever UGG Australia technology-driven concept store opened last month in the Washington, D.C., metropolitan area, featuring interactive digital signage touchscreens and giving shoppers the ability to customize their favorite styles.

Rebecca Minkoff debuts first interactive store

The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.

Optical store installs mirrored touchscreen that encourages online social interaction

London-based optician Kite GB has installed a touchscreen mirror in its East End store, with help from technology provider Zytronic.

Unilever uses scent marketing, hopscotch to launch new brand

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

Like, friend or tweet: Reaching Millennials with digital signage

Millennials are, literally, the wave of the future; how can digital signage help retailers and brands reach this valuable demographic?

Kohl's interactive experience at NRF 2014

Chad Brown with Xomni demonstrates his company's interactive assisted selling solution for Kohl's, at this year's NRF show.

Time Warner Cable debuts new Flagship Experience Store

Interactive digital signage creates a completely new atmosphere for buying cable services at NYC flagship store.

See More »

NEWS


IntuiLab, Quividi partner to bring adaptive content and analytics to interactive digital signage

IntuiLab, provider of the interactive experience creation platform IntuiFace, and Quividi, the provider of automated audience measurement for digital signage, have announced the availability of a joint solution that automatically reacts to demographic and engagement statistics, on-screen selections and location-based information from users.

Mondelēz rolling out digital signage Virtual Assistants to Belgian retailers

Multibillion dollar snack conglomerate Mondelēz International is rolling out a group of five Tensator Virtual Assistants to introduce its latest sweet treats at Carrefour, Cora and Makro stores in Belgium, according to an announcement from Tensator.

GestureTek teams with beacon tech provider Ap1 to beacon-enhanced gesture-controlled signage at GlobalShop15

Partnership is intended to enhance the display system by enabling real-time response capabilities, micro-positioning and social profiling for connectivity to both the customer's smartphone and the display content.

Belly opts for Moki to drive consumer-facing tablets

Cloud-based software provider Moki has announced that Belly, which it says is the country's largest customer loyalty network and marketing solution, has selected Moki's Total Control to manage, secure and analyze 11,500 customer-facing digital signage kiosk tablets that power Belly's loyalty program in more than 10,000 businesses worldwide.

Samsung demos assisted-selling kiosk, digital signage displays at NRF BIG Show

Samsung Electronics America presented its interactive retail experience at NRF 2015, highlighting a range of solutions for retail environments, from the storefront to the showroom to the loading dock, warehouse and back office.

OneView Commerce demos upgraded fitting room experience

According to the company, shoppers can communicate with sales staff, browse styles, receive product recommendations, request merchandise, browse both online and in-store products, add to their basket, and request check out — all from a tablet mounted in their fitting room.

Interactive Customer Experience Summit coming to Chicago in June

The conference will focus on technologies such as digital signage, self-service kiosks, mobile and tablets, as well as emerging technologies like beacons, virtual assistants and augmented reality.

Whole Foods testing new interactive tech in Georgia store

The installations create an informative, entertaining and streamlined shopping experience, including connecting shoppers more closely to the farmers who provide the food they eat.

Shopping center promotes retailers and increases revenue with digital signage

Georgetown shopping center installs Navigo digital signage to promote tenants, offer guest services and display special advertising.

Ralph Lauren takes over Harrods displays using mobile proximity tech

The brand is striving to connect with shoppers via their smartphones by offering exclusive and interactive content as well as an out-of-hours opportunity to enrich their luxury shopping experience.

Calvin Klein brings interactive shopping experience to Macy's

The Calvin Klein Interactive Denim Shopping Assistant is an interactive touch display and sales assistance application developed to support shoppers as they navigate the denim category. Visitors to the Herald Square flagship location can explore the brand, shop its offerings and learn more about CK's range of denim merchandise.

AOPEN showcases digital signage at Gen2 Australian Retail Lab

Digital signage specialist AOPEN Inc. is opening a multimillion-dollar lab in Melbourne aimed at showcasing "the future of shopping and retail technology, from transparent displays and digital labels to virtual touchscreens and waiter-less restaurants," the company announced.

Skin care brand applies digital signage for in-store experience

Skin care brand Dermalogica recently opend its second and third concept stores featuring face-mapping skin analysis, skin bar and micro-zone skin treatments in South Africa, and has deployed digital signage to help communicate the brand experience to customers.

MasterCard sets up kiosk zone at Toronto's Air Canada Centre

MasterCard has launched the Priceless Toronto Zone, an interactive digital experience for sports fans, at the Air Canada Centre in Toronto. The Zone is outfitted with two large flex screens, an eight-panel video wall and a 65-inch touchscreen. It enables...

Modell's uses interactive tech to welcome Super Bowl fans to Times Square store

Tensator, provider of queue management and customer journey solutions, today announced that Modell's CEO Mitchell Modell is welcoming Super Bowl XLVIII fans to its Times Square flagship store via Tensator's Virtual Assistant interactive digital signage. According to the company, Tensator's...

See More »

Topic Center Sponsored by:



The Interactive Customer Experience Association's mission is to connect B2C brands to technology that elevates the customer experience.