CONNECT: How to get your app into the hands of millennials

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Millennials will only keep 20 apps on a phone so the challenge is creating one that makes the cut.

FEATURES


Watch highlights from this year's CONNECT Mobile Innovation Summit

Couldn't make the CONNECT Mobile Innovation Summit? Catch the highlights with this video.

Back-to-School: How retailers are tackling consumers' social network activity to engage customers

In our final segment of our 10-part Back-to-School series, the focus is on social networks and social influence and how retailers are adjusting marketing strategy. Mavrck CEO Lyle Stevens offers up expert insight.

CONNECT: The current state of mobile wallets and mobile ordering

A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit attempted to clarify today’s mobile payments market, which is becoming an increasingly difficult task when you consider the options available to merchants.

Digital wallets: How merchants can tap mobile platforms to draw in shoppers

Can mobile wallets help customers and merchants? Yes, but just going 'mobile' is half the equation.

Target deploys beacon technology to boost customer experience

Using the Target iPhone app, customers can get insight on sales and special deals during pilot program.

Back-to-School: Reports reveal what’s hot, what’s not and consumer trends

Consumer shopping reports reveal some new trends and why consumer activity will be down a bit compared to a year ago.

Mobile POS market expected to increase 400 pct. by 2019

If you're overwhelmed by the amount of choices in the current mobile point-of-sale market, prepare to feel that way for the next four years because this sector will only continue to grow.

Engaging the millennial shopper: It's not easy but it can be done

Getting millennials on board as loyal customers isn't just about tweeting, posting and sharing the latest products on Instagram.

Back-to-School: Making shopping easier key to driving customer loyalty, engagement

Consumers rely on lists for back-to-school shopping, so helping them find what they need as easily as possible enhances the store experience and drives loyalty and engagement.

App-less mobile tool strives to engage shoppers, boost traffic and sales

Web platform offers up engagement opportunity as well as data analytics capability.

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NEWS


MCX adds more digital couponing options to CurrentC

MCX said Inmar will leverage its extensive manufacturer relationships, digital coupon technologies and promotional expertise to provide MCX with content, offer management services, and processing and settlement products.

Amazon debuts daily delivery service in its own backyard

One-hour service via Prime Now is $7.99, two-hour delivery is free.

Video highlights of CONNECT Mobile Innovation Summit

This video highlights reel of the CONNECT Mobile Innovation Summit reveals opportunities for enterprises to leverage mobile and digital channel in everything — from building out a brand to boosting sales and enhancing customer experience and engagement.

SITO Mobile chief to ring market closing bell Thursday

The mobile solution provider's NASDAQ uplisting will be marked by the bell ringing event.

Mobile consumers tap different online sites for different needs

Mobile shoppers have different sites for product research and product pricing, and loyalty plays a part in mobile buying.

Consumers love the personal touch in email marketing

Taking time to customize that email strategy can pay off for retailers.

There's still time to hit CONNECT 2015: An industry event not to miss

Don't miss an opportunity to hear from experts, retail and restaurant leaders on everything from mobile payment to technology innovation.

Visa tests new mobile wallet service in India

Starting in September, mVisa will be available to 20,000 merchants in the greater Bangalore region.

Target drops shipping fee to push back-to-school online traffic

Shoppers buying school supplies at Target.com will get all items sent free with no minimum purchase requirement for next nine days.

Retail sales heading upward as summer hits full swing

July delivers small sales boost but not as much as industry watchers expected.

Mobile payment gains ground but cash, debit cards still rule the register

Retail payment remains a mix of options as consumers focus on convenience, reveals new study.

Consumer apps are a must-have for the food retail business, reveals new research

Grocery apps for shoppers are a great way to enhance customer interaction and spur consumer loyalty.

Report: Amazon launching drive-thru grocery store concept

Amazon is reportedly once again expanding its retail footprint, this time with a Silicon Valley-based food selling operation.

Study: It's a mobile, mobile, mobile retailing world

New report reveals mobile apps generate almost 50 percent of mobile transactions for some of the biggest e-commerce players.

Google mobile buy button move is all about helping consumers, retailers

Search giant Google not only wants its users to find what they need but buy what they need without leaving its website.

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Mobile Retail Monday is a weekly column on mobile apps by retail customer experience designer Mike Wittenstein. Each week, you'll get a test drive of a leading retail app including pictures of key features and commentary on what works—and what doesn't.