Pushing Retail: Urban Airship's 2014 Holiday Recap

Mobile’s impact on the holiday season soared in 2014. Mobile accounted for 16% of retail sales in this time period, with spikes on key dates as high as 29%. This best practices guide details how mobile app messaging and engagement strategies propelled retailers in 2014.

FEATURES


How mobile changes consumer behavior

When 82 percent of U.S. adults own smartphones, and 91 percent keep them with them at all times, a mobile strategy for retail becomes more important than ever.

Are you prepared for the mobile revolution? Take this 10-question quiz to find out.

If you're not up to speed on mobile and all of its implications for retail, you will find the future to be very challenging.

CONNECT Summit to delve into the evolving impact of mobile

Nikki Baird, Jack Philbin among the keynote speakers for the inaugural executive event.

Five disruptive retail trends to watch for

Retailers who approach their offerings to act more like a partner than a promoter will likely emerge the victors in the future of retail.

Want to connect with customers? Think mobile first. [infographic]

Most Americans now own a smartphone and are using them to shop and eat out.

11 compelling mobile stats every retailer should pay attention to

Whether you're operating on an e-commerce platform, in a store or both, you will improve your retail business when you pay attention to key facts and stats about online shopping. The thing is, today's customer rarely walks into a store...

How to ensure a symbiotic mobile marketing strategy

A brand's app and mobile wallets create a cross-pollination effect that's unrivaled for driving consumer engagement.

Nikki Baird to give keynote on privacy at CONNECT summit

Top retail analyst Nikki Baird will explore rapidly advancing technology and consumer tolerance for being tracked.

Privacy-friendly location-based marketing: Giving customers the control

Crafting a non-invasive location policy is key to keeping customers from opting out of push messaging or location awareness.

With Flow, showrooming moves beyond barcodes

Amazon's mobile app uses live photo recognition to let showroomers build shopping lists.

See More »

NEWS


Modest intros new platform aimed at streamlining m-commerce

Modest, a company founded by four engineers from President Obama's re-election campaign, today introduced a mobile commerce platform for retailers designed to allow them to create a free mobile app store or drop a smooth shopping experience into an existing mobile app in minutes.

Four in 10 shoppers are using their mobile phones while shopping inside a store to compare prices

Market research firm GfK asked mobile phone users in 23 countries what activities they regularly do on their mobile phones while they are inside a store.

Flipp adds shopping list feature to mobile circular app

Software company Wishabi has announced the 2.0 version of Flipp, its digital shopping circular app, now available on iPhone and iPad.

Mobiquity and ShopAdvisor announce partnership

Mobiquity Networks, which operates a national location-based mobile advertising network, has reached an agreement that will enable ShopAdvisor's nearly 2 million mobile app users to be uniquely notified of preferred and relevant products that are available near them.

CVS upgrades mobile app to improve customer experience

CVS/pharmacy recently announced its CVS/pharmacy mobile app has undergone a complete transformation, with new features and an improved look and feel.

Report says mobile shoppers prefer Sundays

In the U.S., Amazon is the most popular shopping destination for mobile users, with a 36.3-percent market share of traffic; eBay comes in second with 16 percent, followed by Craigslist with 11.5 percent.

Webinar to delve into the impact of mobile on holiday shopping

Retail Customer Experience will host a free webinar that delves into the impact mobile technology is having on this holiday season, including analysis of this year's Black Friday shopping event.

Coupons.com, Samsung partner on mobile deals

Shoppers can now add Coupons.com's Card Linked Offers via their Samsung Wallet for automatic redemption at checkout.

Index says Walgreens, Amazon, Pizza Hut and eBay have the best retail apps

Research group ARC 360 has published its report "The State of the U.S. Retail Apps Economy," which aims to identify the best- and worst-performing retail apps by consumer review.

Webinar to cover mistakes retailers make with mobile during the holidays

In this webinar, we'll discuss five common problems that shoppers encounter in the mobile shopping process, and how retailers can remove the friction that is sending more than half of their customers away.

Apptive intros features to help online merchants tap burgeoning m-commerce trends

Mobile-commerce merchants can leverage features for the holiday shopping season.

Swirl launches mobile ad exchange

According to the company, Swirl’s platform enables retailers and brands to reach consumers with highly relevant content and offers delivered to their smartphones while they shop in participating retail locations nationwide.

Study says shoppers are abandoning mobile shopping carts due to poor customer care

New research from Contact Solutions shows that consumers have high expectations for retail care when shopping via mobile device, and if those expectations aren’t met, they’ll abandon the experience entirely.

Study charts 10 percent rise in shoppers who buy via mobile device

Since 2012, the incidence of shoppers using mobile devices to make purchases has increased from 25 percent to 35 percent.

Scandit releases Mobile App Suite for Retail

According to the company, Scandit’s Mobile App Suite for Retail provides a series of fully customizable, cross-platform mobile applications for retail employees and customers including: Clienteling, Mobile Point of Sale (mPOS), Mobile Shopping (mShopping), Self-Checkout, Shopping Lists and Procurement.

See More »

Mobile Retail Monday is a weekly column on mobile apps by retail customer experience designer Mike Wittenstein. Each week, you'll get a test drive of a leading retail app including pictures of key features and commentary on what works—and what doesn't.