Commentary: The tech and features that shoppers want

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A new large-scale shopper survey sheds light on consumers who mix online and in-store shopping in whatever way is most convenient for them.

FEATURES


Five e-commerce revenue leaks you need to plug

The holy grail of 1-to-1 personalization presents a challenge that 55 percent of online retailers haven't even begun to address, although several key elements are easy to implement today.

PayPal Here comes to Windows

The partnership between the two companies gives small and medium-sized merchants another option for mobile point-of-sale services as Microsoft positions its newest tablet as a commerce device.

Retailers seek to link the mobile and in-store experience for consumers

Consumer technology preferences are forcing merchants to rethink how they meet expectations.

For retailers, will 2015 be the year of the millennial?

Millennials controlling 70 percent of the spending power in the U.S. creates vast uncertainty among retailers, but with the strongest economy in years, optimism prevails as we begin 2015.

Five things to look for next week at NRF

The BIG Show is bigger than ever, so where do you begin? Start with our checklist of five things to look for at retail's biggest gathering.

The basics of bitcoin for retail

E-commerce and brick-and-mortar retailers targeting millennials and other tech-savvy consumers should give serious consideration to accepting the virtual currency.

Webinar spells out five big mistakes retailers are making with mobile this year

As the holiday shopping season really gets underway, retailers need to make their online shopping experiences as frictionless as possible. This presentation explores some ways they can.

Five retailers using technology to create remarkable shopping experiences

Customers are willing to pay more for a better experience. Here are five retailers using technology to deliver it to them.

Gamifying your loyalty program: Five tips for a good hand

Gamification is among the buzziest trends in loyalty marketing these days, and while it can be a compelling tool for early engagement, its effectiveness depends on the nimbleness of the hands behind the game.

Retail in 2015: The age of uncertainty

Results of a new survey show a disconnect between what customers say they want, and what retailers think they want.

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NEWS


Survey says: Nordstrom is consumers' favorite fashion retailer

The study also revealed that Foot Locker is consumers' favorite shoe retailer, followed by Skechers, Nike, DSW and Famous Footwear.

Smartphone shoppers increase spending 125 percent, study says

Consumers have embraced online shopping from their smartphones, boosting their spending by 125 percent across all product categories, according to MarketLive.

Office Depot picks CoreMedia to augment e-commerce experience

Office-supply retailer Office Depot Inc. has picked CoreMedia LiveContext software to help enhance the customer shopping experience for officedepot.com.

Mobile use in car shopping rises dramatically

The increase in mobile device usage is being led by used car buyers, who showed the most significant increases in using smartphones and tablets for car shopping.

U.S. 'switching economy' up 29 percent since 2010

Despite heavy investment, only 11 percent of U.S. consumers strongly agree companies are effectively converging digital, mobile, social and traditional channels.

Roundy's selects Market6 for vendor collaboration portal

The leading Midwest grocer has selected Market6’s retailer/supplier collaboration software platform, Market6 Foundation, to deliver a new vendor collaboration portal for Roundy’s enterprise-wide merchandising team and consumer goods supplier community.

Attune launches omnichannel tool for fashion retailers

Suite accelerates implementation of SAP Fashion Management, helps fashion brands fast-track integration of wholesale, manufacturing and retail operations for omnichannel.

RetailNext announces strategic alliance with hyper-local deal platform StepsAway

The joint solution will enable retailers and mall operators to better target and measure personalized promotions.

December shopping activity up from November, but down from last year

Although traffic dropped year-over-year as the shift toward online shopping accelerated, it was buoyed by a highly promotional month.

Mobile device usage linked to email open rate increase

In Q3, North America saw a 6.5-percent year-on-year increase in email open rates and a modest decline in clicks, both linked to the increase in mobile device usage.

SCORE research says most smaller e-commerce sites have no call to action

SCORE, which has provided mentoring services to small businesses since 1964, has gathered statistics concerning how much online activity consumers engage in prior to a purchase and how well small businesses' websites are rising to the challenge of fulfilling these consumers' needs for information.

Study says luxury brands fundamentally misunderstand their audience

Luxury brands mistakenly believe their customers are typically female and on average 45-years old with a net worth over $1 million, the study found. However, 57.5 percent of luxury spenders are in fact, male.

Study says more people buying beauty and personal care products online

The research found that Beauty and Personal Care, an industry traditionally rooted in the ability to touch, smell, sample and experiment with products in stores, is being played by a new set of rules.

UK consumers want more mobile purchasing options, survey says

Some 47 percent of mobile users in the U.K. would like to use their mobile phone more to pay for physical or quasi-physical goods and services.

Hancock Fabrics upgrades tech for POS, inventory, training

James Hayes, division vice president of IT for Hancock Fabrics, estimates that EarthLink's multi-faceted solution will save Hancock Fabrics approximately 20 percent over their previous plan.

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Today's customer doesn't just shop in one place, nor in just one fashion. Retailers need to reach their customers across many channels — in the store, through the mail, and online — in order to thrive.