Why technology is the linchpin of the omni-channel strategy

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The impact of technology may be the greatest game-changer of all. Consumers don’t even need to leave their houses to shop or can buy things on their daily commute, putting convenience at the heart of the shopping experience.

FEATURES


Why retailers' collaboration is more than a win-win, it's a win-win-win

Collaboration and partnerships between retailers are more common than ever, and that's a great thing for veteran retailers and newcomers launching products. It's great for the consumer as well.

CONNECT: How to get your app into the hands of millennials

Millennials will only keep 20 apps on a phone so the challenge is creating one that makes the cut.

Back-to-School: How retailers are tackling consumers' social network activity to engage customers

In our final segment of our 10-part Back-to-School series, the focus is on social networks and social influence and how retailers are adjusting marketing strategy. Mavrck CEO Lyle Stevens offers up expert insight.

CONNECT: Does your mobile experience offer 3 crucial things?

Three components are necessary for a successful mobile experience.

Back-to-School: Reports reveal what’s hot, what’s not and consumer trends

Consumer shopping reports reveal some new trends and why consumer activity will be down a bit compared to a year ago.

Witness: The crumbling tenents of quality customer experience

Was it a social experiment? No clue, but it clearly wasn't a warm fuzzy consumer interaction.

Dear Amazon: Reneging on Prime does not make for a good customer experience

When you sign up and pay for an annual service the only update or change should be one that benefits the subscriber. Otherwise it's pretty much called a gyp by those over 40.

Engaging the millennial shopper: It's not easy but it can be done

Getting millennials on board as loyal customers isn't just about tweeting, posting and sharing the latest products on Instagram.

Back-to-School: Making shopping easier key to driving customer loyalty, engagement

Consumers rely on lists for back-to-school shopping, so helping them find what they need as easily as possible enhances the store experience and drives loyalty and engagement.

App-less mobile tool strives to engage shoppers, boost traffic and sales

Web platform offers up engagement opportunity as well as data analytics capability.

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NEWS


Young shoppers want lowest price, seniors seek retailers who treat them nice

Price matters to the youngest of shoppers, but service quality matters to the older consumer.

Report: Amazon laying off product engineers amidst restructure of hardware innovation hub

The Amazon Fire smartphone is likely in hospice mode, destined for a final market goodbye at some point this year, but Amazon isn’t one to retrench due to a high-profile product failure.

Amazon debuts daily delivery service in its own backyard

One-hour service via Prime Now is $7.99, two-hour delivery is free.

Amazon opening yet another Texas fulfillment center

E-commerce giant already employs more than 3,500 in the state.

NPD Group launches retail version of Checkout Tracking

A new version of the NPD Group’s market analyzing technology Checkout Tracking is being released specifically for retailers, according to a recent press release.

NRA releases mobile payments guide for restaurateurs

The 'guide will provide a roadmap' for restaurant owners and operators interested in implementing mobile payments into their business, NRA official says.

Mobile consumers tap different online sites for different needs

Mobile shoppers have different sites for product research and product pricing, and loyalty plays a part in mobile buying.

Beauty retailer hits omnichannel strategy head-on

Sephora is launching a subscription beauty box service and the move is getting applause from industry watchers.

Target drops shipping fee to push back-to-school online traffic

Shoppers buying school supplies at Target.com will get all items sent free with no minimum purchase requirement for next nine days.

Mobile payment gains ground but cash, debit cards still rule the register

Retail payment remains a mix of options as consumers focus on convenience, reveals new study.

NRF expects 2015 second half to be more robust in sales activity

While the NRF's initial sales expectations aren't what they were back in February there is still a big bright spot ahead for retailers in the second half of 2015.

Report: Amazon launching drive-thru grocery store concept

Amazon is reportedly once again expanding its retail footprint, this time with a Silicon Valley-based food selling operation.

Study: It's a mobile, mobile, mobile retailing world

New report reveals mobile apps generate almost 50 percent of mobile transactions for some of the biggest e-commerce players.

Girl toy sales slump proving to be a challenge for retailers

Girls aren't buying as many toys these days as boys and it's impacting the bottom line for retailers.

Google mobile buy button move is all about helping consumers, retailers

Search giant Google not only wants its users to find what they need but buy what they need without leaving its website.

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The Internet boom changed the way people shop, and today it is rare to find a retailer that does not have an online presence of some sort. But online sales are very different from real-world sales — and making sure the experience is consistent with in-store is crucial.