Best Buy deploys directional audio for latest Call of Duty launch

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The retailer used a high-tech approach to prevent the bombast of "Advanced Warfare" from permeating the store.

FEATURES


Video: Behind the scenes of an AT&T holiday store makeover

AT&T recently decked the halls of its flagship Michigan Avenue store in Chicago, using a new "Magical Forest" theme.

UGG brings interactive signage to new concept store

The first-ever UGG Australia technology-driven concept store opened last month in the Washington, D.C., metropolitan area, featuring interactive digital signage touchscreens and giving shoppers the ability to customize their favorite styles.

A customer service robot lands a retail job

Lowe's is experimenting with customer service robots. What could possibly go wrong?

Rebecca Minkoff debuts first interactive store

The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.

When marketing to millennials, don't forget the basics

In planning for marketing to millennials at retail, there is still a commonality of experience that requires in-store merchandising not to lose sight of the fundamentals.

How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

Generation D and brand identity

A lot of companies across the globe are going to die over the next few years – not because of macroeconomic stress, but because there is an entire emerging generation of customers who hate doing business with them.

How to create immersive in-store experiences with directional audio

Combining directional audio with digital signage offers an entirely new dimension to customer engagement.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

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NEWS


Anheuser-Busch deploys 1,000 transparent digital signage coolers

MRI has deployed 1,000 of its ThruVu Digital Coolers for the beer-brewing giant and parent company of Budweiser.

Swirl releases results of retail beacon marketing campaigns

The Swirl platform is currently deployed at retailers throughout the U.S. and Canada, including Lord & Taylor, Hudson's Bay, Urban Outfitters, Alex & Ani, Kenneth Cole and Timberland stores.

Mood Media, Shazam announce 'Shazam In-Store'

According to the companies, Shazam-In Store, part of Shazam's larger expansion strategy into consumer-facing environments, is integrated into the existing Shazam app and offers brands the opportunity to connect to Shazam's more than 100 million monthly active users.

GlobalShop, IIDA announce partnership

IIDA will endorse, promote and act as Knowledge Partner for GlobalShop beginning next year at its annual retail design trade show and conference, March 24-26 at Mandalay Bay Convention Center in Las Vegas.

Whole Foods testing new interactive tech in Georgia store

The installations create an informative, entertaining and streamlined shopping experience, including connecting shoppers more closely to the farmers who provide the food they eat.

Survey says mobile use to be high this holiday season

The report found shoppers are using their phones mostly to compare pricing and read product reviews, but retailers' tech-enabled associates are using mobile devices primarily for transactional purposes.

Book retailer ERNSTER adds 'Scan2Order' shopping feature

ERNSTER - l'esprit livre, Luxembourg's largest book retailer, has installed a new "Scan2Order" feature.

Leggett & Platt divests its store fixtures division

The division manufactures custom-designed, complete store fixture packages for major retailers, including metal and wood shelving, counters and showcases.

Elavon expands services into Ireland

The company's online payments gateway is now available in the country for small and-medium-size businesses.

First Data launches Perka retail beacon platform

Merchants placing the beacon near the store entrance or point of sale can sync the beacon with their Perka mobile loyalty program.

RetailNext adds new features to in-store analytics platform

According to the company, new features in this version include multiple video stream export, Micros XBR integration, Japanese-language support, security improvements and more.

Calvin Klein brings interactive shopping experience to Macy's

The Calvin Klein Interactive Denim Shopping Assistant is an interactive touch display and sales assistance application developed to support shoppers as they navigate the denim category. Visitors to the Herald Square flagship location can explore the brand, shop its offerings and learn more about CK's range of denim merchandise.

American Eagle Outfitters says beacons are driving better sales

American Eagle customers received a message upon entering the store, offering a small incentive for visiting the fitting rooms. Resulting data showed the percentage of users who visited the fitting room area to try on clothes was more than double for those who received the messages vs. those who that didn’t.

StepsAway brings location-based marketing to mall retailers

Retailers using the StepsAway solution at launch include Sephora, Express, Art of Shaving and Things Remembered, among others.

Vera Bradley implements ShopperTrak for in-store analytics

A leading designer of women's handbags and accessories, luggage and travel items, eyewear, stationery and gifts, Vera Bradley has implemented ShopperTrak’s Perimeter Analytics solution at each of its new U.S. stores in 2014, with plans to roll out the service across all corporate stores in the coming year.

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Frank Mayer and Associates, Inc. combines quality design, production and distribution to create each in-store merchandising display solution. We are responsive to our client’s marketing objectives and transform creative ideas into practical solutions for a variety of retail store environments.