Elavon expands services into Ireland

The company's online payments gateway is now available in the country for small and-medium-size businesses.

FEATURES


When marketing to millennials, don't forget the basics

In planning for marketing to millennials at retail, there is still a commonality of experience that requires in-store merchandising not to lose sight of the fundamentals.

How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

Generation D and brand identity

A lot of companies across the globe are going to die over the next few years – not because of macroeconomic stress, but because there is an entire emerging generation of customers who hate doing business with them.

How to create immersive in-store experiences with directional audio

Combining directional audio with digital signage offers an entirely new dimension to customer engagement.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

Photos: Inside the new TargetExpress format

This past weekend, Target debuted its new store format, TargetExpress, which the company said is its smallest-footprint store to date.

Four ways to maximize the efficiency of your waiting lines

Facilitating the optimal movement of customers from the start of a waiting line to the end is critical as any kinks can significantly impact customer satisfaction.

Unilever uses scent marketing, hopscotch to launch new brand

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

Luxury brand Tod's new retail space, Syracuse, New York

When Tod’s, an Italian luxury shoes and leather goods brand, acquired a new retail space at Destiny USA in Syracuse, New York, the mall’s design management team tapped architecture firm Colkitt & Co. to carry out Tod’s design concept and vision for the premium outlet location.

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NEWS


First Data launches Perka retail beacon platform

Merchants placing the beacon near the store entrance or point of sale can sync the beacon with their Perka mobile loyalty program.

RetailNext adds new features to in-store analytics platform

According to the company, new features in this version include multiple video stream export, Micros XBR integration, Japanese-language support, security improvements and more.

Calvin Klein brings interactive shopping experience to Macy's

The Calvin Klein Interactive Denim Shopping Assistant is an interactive touch display and sales assistance application developed to support shoppers as they navigate the denim category. Visitors to the Herald Square flagship location can explore the brand, shop its offerings and learn more about CK's range of denim merchandise.

American Eagle Outfitters says beacons are driving better sales

American Eagle customers received a message upon entering the store, offering a small incentive for visiting the fitting rooms. Resulting data showed the percentage of users who visited the fitting room area to try on clothes was more than double for those who received the messages vs. those who that didn’t.

StepsAway brings location-based marketing to mall retailers

Retailers using the StepsAway solution at launch include Sephora, Express, Art of Shaving and Things Remembered, among others.

Vera Bradley implements ShopperTrak for in-store analytics

A leading designer of women's handbags and accessories, luggage and travel items, eyewear, stationery and gifts, Vera Bradley has implemented ShopperTrak’s Perimeter Analytics solution at each of its new U.S. stores in 2014, with plans to roll out the service across all corporate stores in the coming year.

Quri launches Impact tool to track in-store conditions

Impact performs a granular, real-time analysis of in-store conditions data, including location, merchandising efforts and inventory.

Mood Media launches streaming music service for business

The company said Mood Mix is designed to give small business owners a high level of control and interaction with their music programming, allowing brands to customize their soundtracks by mixing musical genres, decades, artists and albums.

Altierre ships more than 6 million digital tags

Four million of the company's signs are currently installed and operating in retail stores in over 1,000 US cities.

Mood Media activates location-based technology in 75,000 locations

Presence is an inaudible digital signal broadcast through Mood’s global content delivery network of media players. With the Presence signal activated, clients can communicate with consumers while they are in their location and deliver relevant, engaging content to enhance the in-store experience.

Macy's new tech plans include Apple Pay, smart fitting rooms, more

The company outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attracting shoppers and serving the needs of individual customers.

Toys"R"Us unveils its holiday marketing plans

Free online layaway, an enhanced loyalty program are among the new strategies for the toy retailer.

Nearly a quarter of shoppers choose to go to a competitor due to dissatisfaction with their retail experience

46 percent of shoppers who have unsatisfactory retail experiences do not let the retailer know and almost a quarter of these opt to shop at a competitor when they are unsatisfied with the cleanliness of the store, store associates, or the checkout process.

Talbots selects Mi9 Retail merchandising solution

Software provider Mi9 Retail has announced that Talbots has selected Mi9 BI, Mi9 Merchant, and Sales Audit with Loss Prevention software products to replace its existing core merchandising and inventory management systems.

Tyco updates retail RFID tools

The new features enable retailers to maximize existing investments in iOS devices for RFID inventory transactions and to support in-store mobility strategies.

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Frank Mayer and Associates, Inc. combines quality design, production and distribution to create each in-store merchandising display solution. We are responsive to our client’s marketing objectives and transform creative ideas into practical solutions for a variety of retail store environments.