In planning for marketing to millennials at retail, there is still a commonality of experience that requires in-store merchandising not to lose sight of the fundamentals.
A dynamic signage expert takes a deep dive into shelf-level digital signage.
Combining directional audio with digital signage offers an entirely new dimension to customer engagement.
Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.
Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.
This past weekend, Target debuted its new store format, TargetExpress, which the company said is its smallest-footprint store to date.
Facilitating the optimal movement of customers from the start of a waiting line to the end is critical as any kinks can significantly impact customer satisfaction.
When Tod’s, an Italian luxury shoes and leather goods brand, acquired a new retail space at Destiny USA in Syracuse, New York, the mall’s design management team tapped architecture firm Colkitt & Co. to carry out Tod’s design concept and vision for the premium outlet location.
Morocco’s first duty free store operator will continue renovation of its Mohammed V International Airport stores through later this year.
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Effective retail strategy is about where and how a retailer can engage consumers at experience touch points in the journey.
Christopher & Banks will operate approximately 190 stores with this real estate and merchandise format that brings the CJ Banks brand under the Christopher & Banks banner in malls across the country.
The company said Mood Mix is designed to give small business owners a high level of control and interaction with their music programming, allowing brands to customize their soundtracks by mixing musical genres, decades, artists and albums.
Four million of the company's signs are currently installed and operating in retail stores in over 1,000 US cities.
46 percent of shoppers who have unsatisfactory retail experiences do not let the retailer know and almost a quarter of these opt to shop at a competitor when they are unsatisfied with the cleanliness of the store, store associates, or the checkout process.
Software provider Mi9 Retail has announced that Talbots has selected Mi9 BI, Mi9 Merchant, and Sales Audit with Loss Prevention software products to replace its existing core merchandising and inventory management systems.
The expansion of the program across a broader number of Simon's malls, Premium Outlet and Mills centers is expected to be completed by spring of 2015.
Under the agreement, Shelfbucks will roll out its platform to GameStop stores in its test markets, including Austin and College Station, Texas, beginning in August.
Fujitsu has announced an international distribution and license agreement with OnCue Technologies, a developer of in-aisle point-of-information solutions that are designed to enhance the consumer shopping experience. Through this relationship, Fujitsu will resell OnCue Technologies' InfoCue and Expert OnCue mini...
The Grafton Shopping Centre in Cambridge says it is ready to dazzle shoppers with a "virtual" employee who greets customers when they enter.
A new study, published in the May issue of the American Marketing Association′s Journal of Marketing, points out both the need for and the benefits of store remodeling projects.
B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, has announced a new partnership with line management solution provider QLess. According to the companies, the QLess virtual line management service is now integrated with...
Garden Ridge, a home décor retail chain, has announced that it is investing $20 million to rebrand all stores to the successful At Home brand. According to the company, the new brand identity better reflects the company's mission to provide...
In 2006, Sephora and JCPenney launched a partnership which saw the beauty brand set up stores-within-stores inside JCPenney locations. Later this month 13 more will open up shop, bringing the total number to 489.
The stores are 2,200 square feet and are situated near the center of each location.
Branding and marketing firm Urban Airship has released its latest Good Push Index data study, which tracks user behaviors on more than 70 apps that ask users to share their location. According to the report, 60 to 80 percent of...
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ShopperTrak announced it has signed Journeys as its 1,000th customer. Through this partnership, ShopperTrak said it will enable Journeys, a division of Genesco, to measure store traffic to optimize labor scheduling, ensuring a consistent customer experience for every guest who shops a Journeys store.