#CONNECTsummit14: Beacons offer immediacy, simplicity and context

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Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

FEATURES


Backoff is the new standard by which other malware will be judged

Every now and then, hackers develop a piece of malware that is so insidious, it changes the landscape of computer security. While there are many contenders for this dubious list, CodeRed, Zeus, and now Backoff are certainly worthy of inclusion.

Seven critical questions required for business decision precision

Today's retail stakes are too high for "lies, damned lies, and statistics."

#CONNECTsummit14: Gartner shares mobile best practices statistics

In the opening session for the CONNECT Mobile Innovation Summit, Gartner vice president of research Michael McGuire shared his view of how retailers should approach mobile technology, as well as some new statistics on mobile usage.

Embracing big data, technology and omni-channel operations to enhance the customer experience

The retail world today is epitomized by near-global access to the Internet and speedy adoption rates of smartphones.

Amazon enters the mPOS competition

The online retailer Wednesday introduced Amazon Local Register with a better transaction rate than Square.

CONNECT Summit to delve into the evolving impact of mobile

Nikki Baird, Jack Philbin among the keynote speakers for the inaugural executive event.

Five disruptive retail trends to watch for

Retailers who approach their offerings to act more like a partner than a promoter will likely emerge the victors in the future of retail.

5 Lessons Learned From Recent Retail Data Breaches [infographic]

Here are some hard lessons learned for retailers concerning data breaches.

What host card emulation means for mobile payment security

The EMV card is a physical asset that provides security via encryption. The next step is to duplicate this security virtually.

Optical store installs mirrored touchscreen that encourages online social interaction

London-based optician Kite GB has installed a touchscreen mirror in its East End store, with help from technology provider Zytronic.

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NEWS


Tyco updates retail RFID tools

The new features enable retailers to maximize existing investments in iOS devices for RFID inventory transactions and to support in-store mobility strategies.

New Balance uses live omnichannel event to promote its latest running-shoe launch

Footwear manufacturer New Balance is partnering with Oregon-based Brandlive to produce a four-day series of online and in-store video events, all designed to promote the debut of the latest version of the company's 880 running shoe line to retail customers as well as retail store employees.

Epicurious using beacons for in-store experiences

Swirl beacons installed in retail shopping locations throughout North America will be used to trigger delivery of value-added lifestyle content and personalized offers to over 9 million Epicurious mobile app users.

TouchStore aims to engage in-store shoppers on their mobile devices

TouchCommerce has announced its newest solution, TouchStore, which it says enables retailers to enhance the omni-channel shopping experience for in-store customers by providing personalized online assistance through mobile devices.

Sitecore introduces .NET-based experience commerce platform

Sitecore has announced an early access program for Sitecore Commerce, which it says is the first enterprise-grade .NET customer experience management solution with fully integrated commerce functionality.

Ugam unveils Assortment Intelligence tool for retailers

Ugam has announced Assortment Intelligence, a solution that it says generates insights for retailers about what products to keep, carry and drop, based on real-time data collection and analysis.

Simon adding beacons to create 200 'smart malls'

The expansion of the program across a broader number of Simon's malls, Premium Outlet and Mills centers is expected to be completed by spring of 2015.

Department of Homeland Security warns retailers of new POS malware

Backoff uses a variety of methods to compromise the POS, including keylogging and injecting malicious code into explorer.exe. That second one is particularly nasty because it means the exploit will still be there if the machine is turned off or rebooted.

Ingenico to deploy Canada's first EMV and contactless mPOS product

Ingenico Group announced Thursday that Moneris Solutions Corp., Canada's largest credit and debit card processor, has selected Ingenico to deploy Canada's first EMV and contactless mobile product, according to a press release.

NoshList adds new reservations feature for restaurants, retailers

NoshList has added reservations and scheduling features to its app, to help businesses further manage their daily wait lists. The Reservations feature has been added to the company's iPad, Android and web platforms. It can be used to make reservations...

GameStop adding beacons to its stores

Under the agreement, Shelfbucks will roll out its platform to GameStop stores in its test markets, including Austin and College Station, Texas, beginning in August.

BitPay announces free-of-charge bitcoin processing for merchants

Digital currency firm BitPay has announced a new pricing plan which offers basic payment processing free-of-charge, forever.

Lord & Taylor deploying beacons in North American stores

HBC Department Store Group today announced it is deploying the Swirl in-store beacon marketing platform to deliver digital experiences to consumers' smartphones while they shop in the company's department stores in Canada and the U.S.

Target app uses image recognition to speed mobile purchases

Earlier this week, Target unveiled its new iOS app "In a Snap," which lets users scan images of products in an advertisement and either purchase them or save them for later.

Fashion retailer Zara adds RFID-based inventory intelligence

Tyco Retail Solutions announced that Inditex Group, one of the world’s largest fashion retailers, has awarded Tyco a chain-wide contract for RFID-based inventory intelligence. The Tyco solution is currently deployed in 700 Zara stores across 22 countries, the companies said...

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The modern retail store is a high-tech place, even if the products it carries are decidedly low-tech. From inventory management to point-of-sale to digital merchandising, the technology behind the retail experience can be incredibly complex. Use this research center as a quick way to keep up-to-date with what is new and exciting in retail technology.