App-less mobile tool strives to engage shoppers, boost traffic and sales

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Web platform offers up engagement opportunity as well as data analytics capability.

FEATURES


ICXSummit15: From scavenger hunt to Skydeck, the highlight reel

From an Under Armour installation that tests athletic ability to a Warby Parker photo booth experience, interactive customer experience was the order of the day at the inaugural Interactive Customer Experience Summit, held June 28-30 at the Sofitel Chicago Water Tower.

Interactive customer experience technology has to surprise and delight

Customers expect a personalized experience that surprises and delights them, and most will trade bits of information about themselves if they receive something in return.

Interactive customer experience technology has to provide value

Consumers with a natural sense of curiosity want to engage with technology, says Eric Vazquez, project manager for Encore Event technologies, but will the technology provide value to the consumer and if so, in what form and to what end?

Groupon, PeachWorks execs discuss how technology benefits operations

The CEOs of Groupon's Breadcrumb and PeachWorks discuss how their technology can help restaurants and retailers stay relevant.

Shoppers prefer using PCs to deal with customer service issues

A new study found that shoppers still find more comfort in logging on to websites and PCs over their phones when it comes to dealing with customer service issues.

Discovering the best tactics for your retail kiosk

Finding the correct space for your retail kiosk can be a challenge. This means you have to become skilled at finding ways to make your kiosk stand out.

Qtrac iQ® Intelligent Queue Management

Intelligent queue management is your answer to a more productive queue and a better customer experience. In this short video we show how Qtrac iQ from Lavi Industries turns your Beltrac® stanchion into a virtual turnstile, allowing you to measure, monitor, and manage your queue like never before.

Can IPS enhance the shopping experience?

Retail Customer Experience sat down with Christian Lundquist, CEO of SenionLab, to explain IPS and how it might help retailers.

3 myths keeping customers away from online shopping

Dan Leberman, vice president North American online small and medium business unit for PayPal, debunks the myths that inhibit e-commerce.

Retailers enhancing customer experience with interactivity

A look at why adding interactive digital signage could give retailers a seamless customer experience.

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NEWS


Paytronix launches platform to 'measure, improve loyalty campaign performance'

Paytronix Systems has unveiled the Paytronix Campaign Center, an enhancement to the Paytronix Rewards Platform that enables marketers to determine the effectiveness of their campaigns in five minutes or less.

Registration open: 'When Seconds Count - Ensuring Retail Business Continuity'

RetailCustomerExperience.com is joining forces with Sierra Wireless to offer a free webinar, “When Seconds Count - Ensuring Retail Business Continuity."

American Express POS rates lowered to less than 2%

Harbortouch, a POS system and merchant services provider, is offering special pricing on American Express transactions at a rate of 1.99 percent for merchants accepting American Express cards on Harbortouch POS systems, according to a company press release.

Sprinklr acquires NewBrand Analytics

Sprinklr Inc., a social technology company, has acquired NewBrand, a location-specific text analytics software company.

Study: Tablets falling out of favor

Tablet shipments have been on a steady decline, while tablet trade-ins are growing.

Is Apple overtaking Google?

The world's top 100 brands are now worth $3.3 trillion to businesses, according to BrandZ.

New platform released in hopes of linking in-store, online shopping

Store-Sync is designed to drive e-commerce and in-store sales by providing a seamless experience for shoppers who use both digital and traditional channels.

Vesta releases solution to 'prevent online, mobile fraud'

Built to combat the rising trend of fraud in e-commerce, vGuaranteed is a "revenue-generating payment solution for digital goods, services and subscriptions."

7-Eleven in Phillipines enhances loyalty platform

Datalogic QuickScan devices will be used to enhance loyalty programs that provides reward points and promotional discounts at checkout.

Best Buy, Walmart support GS1 US standard

GS1 US Simple Product Listing is designed to help ensure that products are accurately represented across sales channels and are discoverable by search engines.

TouchCommerce releases TouchMedia omnichannel solution

Omnichannel solutions provider TouchCommerce introduces TouchMedia for large retailers and other enterprise brands.

Digital interactions drive brick-and-mortar sales

Deloitte Digital Study: Digitally-influenced sales are five times larger than e-commerce sales; consumers use of mobile for price checking declines 30 percent.

IBM releases cloud-integrated solution for marketing

IBM launches cloud-based product aimed at helping brands meet the growing complexity in retail, omnichannel customer experiences.

Papyrus-Recycled Greetings launches B2B e-commerce site

Created exclusively for its small business retailers, the website offers a streamlined process for ordering greeting cards online.

Smart Merchandiser releases cloud-based version of e-commerce tool

With the new cloud-based version, merchandisers can update Smart Merchandiser's latest features.

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The modern retail store is a high-tech place, even if the products it carries are decidedly low-tech. From inventory management to point-of-sale to digital merchandising, the technology behind the retail experience can be incredibly complex. Use this research center as a quick way to keep up-to-date with what is new and exciting in retail technology.