Expert on Millennials shares tips on how to reach them
Jeff Fromm, executive VP at Barkley in Kansas City, and co-Author of "Marketing To Millennials: Reach The Largest and Most Influential Generation of Consumers Ever," spoke with FastCasual.com Editor Cherryh Butler in NYC at the NRF's Big Show. Fromm, who had just spoken on a panel about marketing to Millennials, discussed ways to connect them to a brand. Millennials are those born between 1980 and 2000.
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NEC at NRF13
NEC Display Solutions of America's Rich Ventura talks new solutions, inclulding its new V552 LED edge-lit mid-range commercial display that can be deployed "pretty much anywhere in a retail … -
NRF 2013: Honeywell Sled Devices
Steven Lane from Honeywell Scanning and Mobility shows off sled devices for Apple products that create a mobile POS for retailers. -
NRF: Motorola's MP6000 bioptic imaging checkout
At this year's NRF show, representatives from Motorola were on hand to demonstrate the company's new multi-plane bioptic imager, the MP6000 scanner. According to Motorola, the scanner works at … -
NRF: Microsoft Dynamics mobile POS
At this year's NRF show, the team from Microsoft demonstrated its tablet-based POS system, which contains added features like customer purchase history, birthday information and wish lists. -
NRF: Microsoft Omnichannel and Home Depot
At this year's NRF show, the team from Microsoft discussed a recent partnership with Home Depot, in which the software giant helped the retailer unify its data channels, in part using advances in the …
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Earthlink VP talks PCI compliance at NRF 2013
Earthlink's VP of MPLS Network Solutions Greg Griffiths discusses the company's new solutions for PCI compliance and its new service level agreement. -
NRF: Mobile assisted selling from Zebra
At this year's NRF show, Zebra Technologies demonstrated its new in-store technology that uses tablets for an assisted shopping and checkout experience. -
FreeMonee: The Power of the Gift
FreeMonee: The Power of the Gift -
NRF: Foresee talks about the importance of multichannel
At this year's NRF show, Larry Freed, president and CEO of Foresee discusses the increasingly multichannel behavior of shoppers, including some findings from a holiday shopping research study. -
NRF 2013: HP Concierge
Andy Bowden, the strategic marketing manager at HP, shows off the ADA compliant concierge kiosk at their booth at NRF.
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NRF: Voice feedback tool from Saygent
At this year's NRF show, representatives from Saygent were demonstrating their new voice feedback tool, which aims to capture customer sentiment and feedback while they're still in the store. -
Wincor Nixdorf 'Always Open' Self-Checkout
Wincor Nixdorf showcased its ADA-complient self-checkout solution at the recent NRF BIG Show in New York City. -
NRF 2013: Intel's Guess that Spice
Intel's Guess that Spice, an interactive experience educating customers about the scent and flavor properties found in McCormick's array of spices, combines touchscreen digital technology … -
Intel demos gamified interactive Pepsi vending machine
Intel's Ravi Sirigineedi shows off the interactive digital signage and retail concept at this year's NRF BIG Show. The machine allows consumers to both buy sodas and play video games for gifts … -
NRF: Intel demonstrates smart shelves for retail
At NRF 2013, Intel's senior principal engineer Mary Murphy-Hoye demonstrates the company's latest smart-shelf technology.