Expanding ATM Usage in a Credit Crunch
Source: ATMmarketplace.com
Type: White Paper
Overview|Download
Tighter credit markets are helping to increase the popularity of cash. Retailers can benefit from this trend by installing ATMs on premises. ATMs in a store help increase revenue, because customers spend more in the store where they withdraw cash. Stores with ATMs in them also are able to reach those without credit, like the unbanked and underbanked, more easily. Other benefits include:
- Customer convenience
- Increased revenue from surcharge and interchange fees
- Higher traffic throughput
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