Online Retailer Gilt Groupe Triples Web Traffic Within a Year with Traffic Management

Tags: Online Retailing, Technology
Type: Case Study
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With millions of unique visitors to its website and over 5,000 requests per second during peak periods, online retailer Gilt Groupe could lose a large percentage of its daily profits in just 10 minutes of downtime. Looking to ensure a consistently excellent customer experience, increase revenue, and decrease back-end costs, the company transitioned to the cloud for flexibility and scalability, and chose the Riverbed® Stingray™ Traffic Manager as its traffic management solution. Traffic has now increased thanks to improved customer satisfaction and real-time traffic views. Tracking also makes it easy to strategize and plan for the future.