RFID: Transforming the Omnichannel Retailing Experience

 
June 13, 2013

White Paper

Omnichannel retailing is changing how the industry views the retail store.

Retail stores are finding themselves functioning not only as a retail storefront but also as a shipping and fulfillment center. The key in this omnichannel universe is enhanced inventory visibility and control. The ability to allocate items and fulfill orders from inventory located in any part of the supply chain is more efficient, more cost-effective and more likely to result in faster fulfillment and an enhanced customer experience.

This white paper explores the unique abilities Radio Frequency Identification technology, or RFID provides throughout the supply chain.


Topics: Customer Experience , Department Stores , Digital Merchandising , Marketing , Merchandising , Omnichannel / Multichannel , Online Retailing , Retail - Apparel , Retail - Electronics , Retail - General , Retail - Home Center , Retail - Mall , Retail - Warehouse , RFID Technology , Supply Chain , Technology

Companies: Motorola Solutions


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