Interactive technology, besides empowering consumers, gives stores new reason to take new measures to make customers feel at home.
Consumers overwhelmingly want more technology in brick-and-mortar stores. And with more consumers willing to show up and shop at stores that have it — beefing up technology is a no-brainer in the face of increasing online retail competition.
A new Bouncepad survey reveals U.S. consumers love stores that offer technology and they want more tech options in the shopping experience. The study results, as outlined in this infographic, cite that three out of four want more tech and say they are more likely to visit a retailer if wanted tech was available.
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