The 'store as a community gathering place' emerges as a way to engage customers

The 'store as a community gathering place' emerges as a way to engage customers

Interactive technology, besides empowering consumers, gives stores new reason to take new measures to make customers feel at home.

7 tips to combat the Amazon effect (hint: it's the hair of the dog that bit you)

7 tips to combat the Amazon effect (hint: it's the hair of the dog that bit you)

Consumers overwhelmingly want more technology in brick-and-mortar stores. And with more consumers willing to show up and shop at stores that have it — beefing up technology is a no-brainer in the face of increasing online retail competition.

Consumers love tech in the brick-and-mortar retail experience

A new Bouncepad survey reveals U.S. consumers love stores that offer technology and they want more tech options in the shopping experience. The study results, as outlined in this infographic, cite that three out of four want more tech and say they are more likely to visit a retailer if wanted tech was available.

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