As retailers and restaurants consider whether to deploy new consumer offerings such as a loyalty program, branded app or mobile payments, executives must consider whether such efforts help them acquire more customers to get them into storefronts more often while coaxing them to spend more money.
Jayson Tipp, Nikki Baird among the keynote speakers for the fourth annual executive event.
A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit discussed beacon technology's role with restaurateurs and retailers today.
Jared Miller, CTO for the Atlanta Falcons, discusses how mobile can be used to create personalized experiences even when the customer isn't using their device.
Tim Hackbardt, VP of Marketing for BJ's Restaurants, talks about the many ways the chain's mobile app improves the customer experience.
Len Dudis describes SeaWorld's folio approach to guest payments via its mobile app.
Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.
Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.
Clayton Chan, COO for San Francisco Soup Company, discusses the restaurant chain's use of BLE beacons.
The impact of mobile on the retail and restaurant industries continues to grow. This infographic gives the key data points to explain why mobile is an investment worth making.
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