As Prime Day arrives Monday, expanded this year a bit to 36 hours, at least one retail competitor is fighting back.
There's Black Friday and Cyber Monday and now comes Way Day, which will take place April 25 at Wayfair.com. The retailer is launching its own retail 'holiday' shopping event as customers want free fast shipping and an easy way to shop.
Wayfair is hot for mobile as it's allowing the retail home furnishing seller to drive an enhanced customer experience that is proving rewarding for the bottom line. Fast casual Panera is also benefiting from the mobile tech evolution and new digital tools are paying for themselves in terms of sales growth.
While the ecommerce retailer won top shopping destination this past holiday season, and dozens of headlines related its innovations, Amazon is not immune to fail as industry watchers see more than a few weak spots in its influencer armor.
The furniture and décor retailer is making online shopping easier and more satisfying for consumers wanting to know how a product will look at home before they take the purchase plunge.
Consumers are enjoying Wayfair.com's idea board functionality and it's helping the retailer's mobile app revenue stream.
- 1 (current)
Showing (1 - 6) of 6