Michelle Evans
Michelle Evans has covered mobile payments at Euromonitor International since 2010. In her current role as Digital Consumer Manager, she follows the technological advances that are forever altering commerce. Her expertise includes mobile pay, mobile apps, e-commerce, m-commerce and mobile marketing. She is a recognized industry expert and was named to Innotribe’s Power Women in FinTech Index in 2015. wwwView Michelle Evans's profile on LinkedIn

With Android Pay's arrival, battlefield lines have been drawn

With Android Pay's arrival, battlefield lines have been drawn

Google is back in the game with another mobile payments product, but how does it stack up against Apple Pay and Samsung Pay? Michelle Evans, senior consumer finance analyst at Euromonitor International, examines where Android Pay stands at this point.

Why merchants should adopt a mobile wallet strategy

Why merchants should adopt a mobile wallet strategy

Michelle Evans, senior consumer finance analyst at Euromonitor International, states her case for why retailers need to have a way to reach consumers anytime and anywhere.

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