Microsoft, Sleep Number and Caliburger share insight on how interactive technology deployments and strategies are boosting sales and enhancing the retail customer experience.
As Prime Day arrives Monday, expanded this year a bit to 36 hours, at least one retail competitor is fighting back.
John Padgett, Carnival Cruise chief experience and innovation officer, outlined the company’s digital and guest-centric strategy in a keynote at the recent ICX Summit conference.
Rafik Hanna, senior director of Taco Bell’s All Access, shared insight on how the QSR is transforming to drive a best-in-class customer experience and why technology is always at the forefront in a keynote address at the recent ICX Summit
Jeff Bubak, vice president of business development, Alorica, explains why retailers must take a long deep look at how to communicate with customers on the right platform and at the right time.
Kiosks and digital signage improve the customer experience, which can translate into improved sales for retailers, but the journey typically has obstacles to overcome. Two veterans of the journey shared their experiences.
Retailers are boosting sales, and the customer experience, by putting innovative mobile device technology into the hands of store associates. Learn more by watching and listening to a webinar sponsored by CompuCom and hosted by Tulip Retail.
Flannery Higgins, global marketing manager, PCMS, explains why retailers striving to deliver a superior customer experience must embrace technologies to empower store associates.
The Interactive Customer Experience Association last week honored excellence in interactive customer experience at this year's Elevate Awards dinner party to recognize and honor the individuals and organizations setting the pace in using technology to elevate the customer experience.
Digital signage works when it comes to increased sales, stronger customer engagement and meeting consumer needs. But it requires a strategy and objective well before the hardware and software decision.
The Microsoft store, Fossil, Lego and Tesla offer up unique interactive customer experiences within the 53-year-old NorthPark Center mall in Dallas.
Though AR is still in its infancy at retail, a pair of presenters at Infocomm said that it offers a new way to excite consumers, and is more economical than creating physical experiences.
Pinterest provides a visual tool to enable the discovery process online. Millions of consumers already use Pinterest to get ideas for everyday needs — food, apparel and home décor.
Motorcycle parts and apparel retailer boosts revenue and bottom line with HeadCount's traffic and conversion technology.
Consumers are driving retailers to deliver an enhanced, multi-pronged and expansive delivery experience and those not hopping on the bandwagon will likely be left in the dust. Experts offer insight and tips are making sure that doesn't happen.
Bryan Laing, vice president, client service, IDL Worldwide, explains why connecting with consumers on a deeper, more personal level through physical storytelling, reinforced by digital experiences, can help brands differentiate themselves and bring their brands to life.
Wesley MacLaggan, Marin Software senior vice president of marketing, explains why voice search is set to become a major factor in advertising, particularly for the retail industry.
Wanda Cadigan, vice president, commerce, at Sitecore, says the fate of Toys R Us is a prime example of the slippery slope in partnering with Amazon. Brands, she says, need to delight customers at every stage of the buying lifecycle.
Trevor Sumner, CEO of PERCH Interactive, says retail needs to evolve to the point that every inanimate object interacted with can be enhanced by computer vision to tell the shopper more what they need and want to know. He believes computer vision technology can lead the way.
Instead of resisting change when new competitors such as e-commerce retailers and on-demand delivery services came into the market, Target is investing in its digital infrastructure to meet the needs of changing shopping habits.