Consumer Behavior Blogs
Want to be good at customer service? Be mediocre.
by Kimberly Nasief — President, Measure Consumer Perspectives
It's not too hard to rise above the competition these days. When you're out and about doing your errands or eating at a restaurant, how often do you walk out…
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If the only discernable difference between you and Amazon is the sales tax, you never had a chance in the first place.
by Doug Stephens — President, Retail Prophet Consulting
The recent launch of Amazon's price check app was greeted with everything from retailer outrage to government sabre rattling! Some even called it evil! Really?
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Amazon's deadline extended! Quick, what thought pops into your mind?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
I just received an email from Amazon. In big, bold letters it said "FREE Super Saver Shipping Deadline Extended." Quick, what thought pops into your mind?
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It's Amazon's world, we're just living in it
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
It doesn't seem like all that many years ago when Amazon.com was touting itself as the "world's biggest bookstore." I remember listening to its radio ads in…
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Six trends that will cause brick-and-mortar retailers to lose sleep in 2012
by Bob Phibbs — CEO, The Retail Doctor
It's customary to look ahead at the retail trends that will shape 2012 and the buzz, profits and challenges to profitable retailing. Here then are the good…
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Epic Retail Fails of 2011 [Infographic]
by James Bickers — Editor, Networld Alliance
Its been a rough couple of years for retail, but its been especially bad for some. Here are seven particularly startling retail fails from the past year.
read now"I hate coupons!"
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
This from a woman who's been clipping coupons most of her life. What raised this angry cry?
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What customers really remember from the holidays
by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC
Long after the holiday and the online deals and big box sales, it's the shopping experiences that most customers remember.
read nowKlout vs. Clout: Both are important to your business
by Kimberly Nasief — President, Measure Consumer Perspectives
I'd like to tell you a story about a friend of mine — and a business that did her wrong.
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ShopWith.It may be a hit this holiday shopping season
by Annamaria Turano — Executive Director, MCAworks
A new, free social media app launched today, Dec 1st, taking shopping-and-socializing to a new level in the digital world. The ShopWith.It app promises to be…
read nowPrice-matching guarantees
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Target's third quarter profits are up 3.7 percent according to Andria Cheng in her MarketWatch article, Target profit rises better-than-expected, in the Wall…
read nowBlack Friday to Cyber Monday: How low can the extreme shopping go?
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
Just about every news story this Monday morning contained statistics relating to the health—or lack thereof—of the economy based on how much we shopped over…
read nowWanted: Impulse-buy killer
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
I entered my favorite office supply store looking for paper for my inkjet printer. As good fortune would have it they had it on sale — buy 2 reams get 1 free.
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Best Buys are after five in Fox Point
by Lisa Biank Fasig — Director, JZMcBride and Associates
Disenchanted employees of Target, Best Buy and other retailers who are facing the prospect of working Thanksgiving evening — and we mean all evening — should…
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Some thoughts on Black Friday
by Jim Joseph — President, Lippe Taylor
In case you haven't noticed all the pre-hype, Black Friday is coming soon to a retailer near you.
read nowIs expansion on your horizon? Should it be?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
I was listening to a company's CEO/founder relate her company's rise to success, warts and all, when she stated that when they hit $3 million in revenue they…
read nowIn the blink of an eye ...
by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.
It's no secret that supermarkets spend literally hundreds of millions of dollars on advertising. They spend money on television, radio, print, email, online…
read nowSocial media doesn't suck (but your marketing might)
by Doug Stephens — President, Retail Prophet Consulting
Hardly a day goes by that I don't read at least one article that debates the inherent value of social media. The marketing community continues to hunt for the…
read nowBank of America's pricing woes
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
It seems that every time Bank of America tries to raise fees it gets hammered in the press. Why is this? More importantly, what can you learn from their…
read nowSome stats about Halloween
by Jim Joseph — President, Lippe Taylor
As we prepare for the what some consider to be the 4th biggest holiday in America (after "December", Thanksgiving, and 4th of July), I thought I'd share some…
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