Consumer Behavior Blogs
Triggering An Avalanche
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Will social media marketing...
read nowPrice: An Economic Indicator?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Can pricing...
read nowEducating the Buyer
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
If you want leverage in a sales call...
read nowFurther Evidence...
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
...that low-price strategies have a finite life.
read nowIn Every Sale
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Someone is training...
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Why Your Incentive Plan Might Be Killing Sales
by Doug Stephens — President, Retail Prophet Consulting
New research into human motivation may hold some surprises for companies who have long held to the "carrot and stick" approach to incentives. The truth is…
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Post Holiday Success: Maximizing the Season of Me
by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC
Starting December 26th retailers move into what I call the Season of Me. Customers will descend on your store for the next two weeks armed with gift cards…
read nowUnexpected Consequences
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
I must admit I never saw this one coming.
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Service with a Capital You
by Lisa Biank Fasig — Director, JZMcBride and Associates
It always bugged me that almost every specialty store displays its small-sized clothes on the top rack, where small people cannot easily reach them, while the…
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Independent We Stand emphasizes benefits of shopping local for the holidays
by James Bickers — Editor, Networld Alliance
A new movement called Independent We Stand is taking to the net this holiday season with a message about why consumers should spend more of their gifting…
read nowCustomers Only Care About Price
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Conventional wisdom or...
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How To Politely Say, "You Suck" to a Retailer
by Bob Phibbs — CEO, The Retail Doctor
When you don't get a word from an employee at a store, call them on it with this simple tool to improve their customer service.
read nowThe Best Price
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Do you have the best price?Are you sure?I recently saw an ad that said "We offer the best...at the best price." What does that mean? What is the best price?
read nowA View into Your Holiday Morning
by Lisa Biank Fasig — Director, JZMcBride and Associates
Regardless of the Black Friday hype, the holiday shopping season still has a long way to go. After all, the Saturday before Christmas is often the busiest…
read nowHoliday Shopping Dilemma
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
...when to buy.
read nowSWOT Pricing
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Is SWOT analysis helpful in setting prices?
read nowBlack Friday: Great strategy or sheer folly?
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Retailers have decided to move Black Friday, the day they begin their heavy holiday season discounts, up a month. Typically Black Friday is the day after…
read nowRumors of the Death of Aspirational Shopping Are Greatly Exaggerated
by Bob Phibbs — CEO, The Retail Doctor
The goal of aspirational brands is to allow us to feel better about ourselves. That’s what we have always done. And always will do.
read nowEducating Consumers
by Dale Furtwengler — President, Furtwengler & Associates, P.C.
Are you stimulating consumption...
read nowSubscribe
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