How Carnival Cruise is taking customer experience to the next level

How Carnival Cruise is taking customer experience to the next level

John Padgett, Carnival Cruise chief experience and innovation officer, outlined the company’s digital and guest-centric strategy in a keynote at the recent ICX Summit conference.

Glossier engaging customers by spurring interaction, communication

Glossier engaging customers by spurring interaction, communication

Much discussion in retail marketing today focuses on the need to improve the online shopping experience. Glossier is not only addressing this challenge, but is taking a unique approach by facilitating communication among customers.

Why the 'endless aisle' works for the customer and the retailer

Why the 'endless aisle' works for the customer and the retailer

Consumers want more products and fast access to products. Retailers want to sell as much product as possible. An endless aisle strategy can deliver on both but retailers need to ensure the customer experience is well thought out, according to experts.

What retailers should know before delving into digital signage

What retailers should know before delving into digital signage

Digital signage works when it comes to increased sales, stronger customer engagement and meeting consumer needs. But it requires a strategy and objective well before the hardware and software decision.

How digital virtual experiences reinforce the physical environment

How digital virtual experiences reinforce the physical environment

Bryan Laing, vice president, client service, IDL Worldwide, explains why connecting with consumers on a deeper, more personal level through physical storytelling, reinforced by digital experiences, can help brands differentiate themselves and bring their brands to life.

Taco Bell's digital transformation focus of ICX Summit keynote

Taco Bell's digital transformation focus of ICX Summit keynote

Rafik Hanna, senior director, All Access, at Taco Bell will share insight on how the brand is winning big with customers due to its digital transformation strategy at the upcoming Interactive Customer Experience (ICX) Summit taking place next month in Texas.

Should retailers try to out-Amazon Amazon?

Should retailers try to out-Amazon Amazon?

Wanda Cadigan, vice president, commerce, at Sitecore, says the fate of Toys R Us is a prime example of the slippery slope in partnering with Amazon. Brands, she says, need to delight customers at every stage of the buying lifecycle.

Lowe's, Poshmark are improving customer experience via digital innovation

Lowe's, Poshmark are improving customer experience via digital innovation

Retailers that engage customers using today's highly sophisticated digital and mobile tools are finding that these initiatives deliver greater customer satisfaction, loyalty and sales.

How to capitalize on the OOH viewing experience to keep customers

How to capitalize on the OOH viewing experience to keep customers

Curt Marvis, CEO and co-founder of QYOU Media, explains how retailers can take advantage of DOOH now that customers are watching more video than ever before.

Industry experts offer up 2018 predictions on retail customer experience

Industry experts offer up 2018 predictions on retail customer experience

With the close of 2017, a year which brought big news in retail customer experience strategy, technology and trends, Retail Customer Experience shares a hefty list of industry watcher expectations for the new year.

2017 in Review: Top 5 features highlight retailer experiences

2017 in Review: Top 5 features highlight retailer experiences

Retail Customer Experience readers love getting insight from those in the trenches, and this year's top five articles illustrate that hunger.

Wayfair advances AR strategy with mobile app 3D feature

Wayfair advances AR strategy with mobile app 3D feature

The furniture and décor retailer is making online shopping easier and more satisfying for consumers wanting to know how a product will look at home before they take the purchase plunge.

Walmart digital signage delivers broken content

Walmart digital signage delivers broken content

Digital Signage Today Editor Bradley Cooper encounters a Walmart shelf-edge display that failed to get its message across. Instead of a heartwarming holiday video, it delivered a buffering, stuttering mess.

Why meeting consumer needs is crucial for U.K. online retailers

Why meeting consumer needs is crucial for U.K. online retailers

Chris Robinson, CEO at Yonder Digital Group, explains why U.K.-based online retailers will lose if they don't realize when consumers are shopping and when they need online support.

Technologies poised to change the future of holiday shopping

Technologies poised to change the future of holiday shopping

Harriet Green, general manager for IBM Watson Internet of Things, customer engagement and education, explains how retailers must welcome an early adopter mentality. Retailers need to embrace innovations such as artificial intelligence and cloud to introduce new ways to differentiate their brand.

6 ways to deliver stressless service in the holiday season

6 ways to deliver stressless service in the holiday season

Chip Bell explains how retailers can achieve stress-less success during the hectic season by acting as a host, not as a slave.

Can you beat Amazon this holiday season? An omnichannel approach to making it happen

Can you beat Amazon this holiday season? An omnichannel approach to making it happen

Andrew Fegley, president of Remarketable, outlines innovative ways to keep driving revenue this holiday retail season through next-generation remarketing.

Harry & David pumps up brand, mobile, social to enhance customer experience

Harry & David pumps up brand, mobile, social to enhance customer experience

Premier gourmet food and gift retailer debuts updated brand look, feel and tone, from its website to its catalogs and across social media. It's all focused on elevating the retail gift-giving customer experience.

The new face of disruption: Retail in the digital age

The new face of disruption: Retail in the digital age

David Rosen, digital transformation technologist and strategist,TIBCO Software, shares how industry leaders, like Amazon, are laser focused on innovating the best means to continuously drive a positive customer experience, all while reigning in costs.

Lowe’s Orchard Supply Hardware refreshes brand to drive better customer engagement

Lowe’s Orchard Supply Hardware refreshes brand to drive better customer engagement

The retailer is tapping a new creative platform developed by consultancy Persuasion Arts & Sciences to refresh the brand, build deeper engagement with customers and better connect with new customers.

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