Application lets shoppers see how they will look in specific outfits and makeup configurations.
Digital signage is everywhere, so much so that sometimes we don't even realize it. Nearly 70 percent of Americans see it every month, and more than half every week.
From Web to smart phone to the POS, maintaining a dynamic digital presence is the future of brand advertising.
Ad tech firm rVue expands its direct-response inventory; will this start a new trend in DOOH?
A digital signage R & D director outlines similarities and differences between digital and traditional POP displays.
Multichannel marketing's future is in proximity marketing, combining digital signage and mobile tech.
Our expert says the new panoramic image tool is a killer app for retailers.
Develop a meaningful application strategy before you even look at hardware and software.
MediaTile CEO Simon Wilson talks about the new 19-inch HumanKiosk digital signage solution.
Target has deployed endcap touchscreens to give shoppers detailed information on video game products.
Michael Moore with Reflect demonstrates how product data and security can be combined with cable and touch screen.
The app makes shopping easy, and makes customers better shoppers with tools that help avoid extra trips to the store.
Customers are concerned about charges for text ads and number of messages.
Growing numbers of people are "instrumented," using two or more technology channels to shop.
STRATACACHE's Chris Riegel called the PrimaSee display an example of where retail digital signage is headed.
Industry vets Paul Flanigan and Ken Goldberg co-wrote this commentary on a potential game changer for retail DOOH.
HP continues its move into the digital signage space and strengthens its retail offerings at the BIG Show.
Macy’s has installed an interesting feature at its flagship store in Manhattan – a 72-inch digital “mirror” that enables customers to virtually try on all the tops, bottoms and dresses they like. What a fitting perk to reflect Macy’s own...
EnQii and Kombi have partnered on an app to further integrate digital signage and mobile techs.
By Doug Stephens Imagine this…. You drive a moving van outfitted with retail fixtures, signs, a cash register and loads of jewellery up Fifth Avenue in Manhattan, park directly in front of Tiffany & Co. You swing open the doors...