The changing face of retail merchandising requires retailers to go beyond tried and tested tactics.
Waiting time in the retail world is almost inevitable. However, it's also an opportunity for businesses to engage and connect with their audience through tools such as digital signage.
Here's a potential formula for retail of the future: One Apple squared equals a community experience minus the traditional sales space.
A successfully digitally transformed organization delivers superior digital experience around products and services. That, in turn, creates value and stickiness, transforms technology and operations, and utilizes internal digital and information assets as platforms.
Is Black Friday relevant, needed, necessary, or even a valuable marketing opportunity, or has it become a gimmick in the retailer's quest to grab consumers' attention earlier than ever?
Retailers and consumers are leveraging egift rewards for holiday promotions and passing on checks.
Retailers are starting to bridge the gap between physical and digital to create phygital solutions. Two panelists spoke about this development at this year's ICX Summit.
Baron Concors, Pizza Hut global chief digital officer, said the “focus on mobile is a focus on customer,” and that retailers must turn their mindset to becoming students of human behavior.
The retail sector has come a long way from the days of the cheesy cardboard cutout display standing near a pile of products or welcoming customers to a new store selection.
When it comes to technology one steadfast trend is the arrival of new buzzwords and phrases and this year it seems the term ‘phygital’ is the big word when it comes to retail customer experience.
What's the definition of luxury? That's one of the questions brands are facing as the evolving digital landscape shifts yet again.
Retail Customer Experience talks with Cisco Retail CTO Shaun Kirby to get deeper insight on the digital disruption taking place in the retail segment and how technology will play a valuable role for creating highly relevant customer recommendations.
The Dollar Shave Club is one sharp example of how manufacturing supply chains are being disrupted. Yet its approach to winning market share is disarmingly simple. Other staple consumer goods, from pet food to diapers, could do the same. Some already are.
From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. Here are nine aspects of loyalty marketing that retailers may not know.
Kmart's strategy is to provide every shopper, whether online or in a store, the best consumer experience and is relying on both old and new approaches to fulfill the goal.
A recent act of kindness by Zappos has some wondering if it could spin its reputation for feel-good experiences into a marketing tool.
A case of when personalized means more than speed of delivery.
2016 is going to herald many changes to the marketing paradigm. Let's look at how interactive technology can help retailers utilize these trends.
If you deploy digital signage solution without some planning, you could end up with ignored screens and wasted time. With just a little extra effort, though, your solution can launch out of the gate ready to impress.
Today's omnichannel shoppers have grown accustomed to services and experiences at a whole different level. To borrow a western movie metaphor, most retailers are bringing an old knife to fight cyber wars with Jedi's wielding light sabers.