Retail of the future: Five insights from SXSW Interactive

Retail of the future: Five insights from SXSW Interactive

In the case of retail tech, the biggest question wasn’t around the technology itself, but how to use it.

Paul Price to keynote Interactive Customer Experience Summit

Paul Price to keynote Interactive Customer Experience Summit

Paul Price, CEO of marketing technology company Creative Realities, will offer ICX Summit attendees his expert insights and real-world examples for putting the 'wow factor' into the customer experience.

Commentary: The tech and features that shoppers want

Commentary: The tech and features that shoppers want

A new large-scale shopper survey sheds light on consumers who mix online and in-store shopping in whatever way is most convenient for them.

Microsoft stores create 'the world's largest photo booth'

Microsoft stores create 'the world's largest photo booth'

Seattle-area shoppers stumbled upon "largest photo booth in the world" over the holiday season, posting their images on 150-foot video walls at Microsoft Stores.

Drinking from a digital signage firehose at Retail's BIG Show

Drinking from a digital signage firehose at Retail's BIG Show

Digital signage and dynamic place-based media expert inundated by the digital flood at this year's National Retail Federation show.

Neiman Marcus debuts digital mirror

Neiman Marcus debuts digital mirror

Luxury fashion retailer Neiman Marcus has announced the rollout of the MemoryMirror by MemoMi in its Walnut Creek location, with other rollouts scheduled later this month.

UGG brings interactive signage to new concept store

UGG brings interactive signage to new concept store

The first-ever UGG Australia technology-driven concept store opened last month in the Washington, D.C., metropolitan area, featuring interactive digital signage touchscreens and giving shoppers the ability to customize their favorite styles.

Shazam coming to 200 shopping malls

Shazam coming to 200 shopping malls

The Shazam mobile app will now bring shoppers and advertisers even closer together at ground zero for the retail experience, the shopping mall, via digital signage.

Microsoft wins award for Titanfall retail launch

Microsoft wins award for Titanfall retail launch

The launch included midnight debuts of the game, and featured 10 minutes of original content unique to the stores.

Rebecca Minkoff debuts first interactive store

Rebecca Minkoff debuts first interactive store

The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.

Five retailers using technology to create remarkable shopping experiences

Five retailers using technology to create remarkable shopping experiences

Customers are willing to pay more for a better experience. Here are five retailers using technology to deliver it to them.

How retail shelf media can turn browsers into buyers

How retail shelf media can turn browsers into buyers

A dynamic signage expert takes a deep dive into shelf-level digital signage.

Roundtable: Experts talk digital customer engagement

Roundtable: Experts talk digital customer engagement

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

Sportswear retailer Pro Direct store design goes high-tech

Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

Winning the online retail war with merchandising

Winning the online retail war with merchandising

Online merchandising is still evolving, and many e-retailers are overlooking invaluable tactics.

Optical store installs mirrored touchscreen that encourages online social interaction

Optical store installs mirrored touchscreen that encourages online social interaction

London-based optician Kite GB has installed a touchscreen mirror in its East End store, with help from technology provider Zytronic.

Unilever uses scent marketing, hopscotch to launch new brand

Unilever uses scent marketing, hopscotch to launch new brand

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

L'Oreal app holds a mirror to consumer insights

L'Oreal app holds a mirror to consumer insights

The beauty giant, whose luxury brands include Lancôme, Giorgio Armani and Kiehl’s, has recently unveiled Makeup Genius, an app that redefines digital engagement as finely as a charcoal liner.

To drive store traffic, give shoppers something they can't get online

To drive store traffic, give shoppers something they can't get online

Effective retail strategy is about where and how a retailer can engage consumers at experience touch points in the journey.

How to use technology to make a real impact on shoppers

How to use technology to make a real impact on shoppers

Don't implement technology just for the sake of doing so. Always go back to the basic needs of your customers.

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