CETW: Nanonation's interactive entertainment system

CETW: Nanonation's interactive entertainment system

Nanonation CEO Brian Fairfield demonstrated the company's new interactive entertainment system, designed for use in restaurant and retail environments, at this year's Consumer Engagement Technology World event.

Five steps toward developing 'programmable retail'

Five steps toward developing 'programmable retail'

Retail strategist discusses how to bring certain characteristics of the e-commerce world to the brick-and-mortar store.

CETW: Mobile marketing expert talks anti-showrooming strategies

CETW: Mobile marketing expert talks anti-showrooming strategies

Survey data reveals an across-the-board increase in all showrooming behaviors.

Is ShopThis another nail in the coffin of traditional retailers?

Is ShopThis another nail in the coffin of traditional retailers?

Before the proliferation of digital media, a primary way of learning about new products was through magazine articles and ads. To remember the cool stuff or great offers, people literally tore out the ads and coupons.

Report: M-commerce grew 24 percent over the last 12 months

Report: M-commerce grew 24 percent over the last 12 months

Consumers are increasingly turning to their smartphones and tablets for specific retail activities.

Three lessons sci-fi can teach us about interactive experiences

Three lessons sci-fi can teach us about interactive experiences

Wouldn't it be great if all you had to do to create an awesome interactive experience was copy what we see in the movies?

Commentary: The showrooming myth

Commentary: The showrooming myth

The "false paradigm of showrooming" will only distract retailers from the real task at hand.

AT&T retail chief explains 'The Store of the Future'

AT&T retail chief explains 'The Store of the Future'

As consumers shift many of their purchases online, will physical retail stores even have a reason to exist? That’s the difficult question AT&T retail executives asked themselves two years ago as they began a process to redesign and reinvent all...

RCEES: How AT&T brought an invisible product to life

RCEES: How AT&T brought an invisible product to life

Customer experience managers from AT&T's Chicago flagship discussed brand evolution.

Are Nordstrom and Pinterest made for each other?

Are Nordstrom and Pinterest made for each other?

Nordstrom is big on Pinterest, but will the social media site be big inside the chain's department stores?

Wooing shoppers with personalization

Wooing shoppers with personalization

Retailers have realized they must create personalized shopping experiences in order to effectively compete.  

No touchscreen required: New tech turns tables interactive

No touchscreen required: New tech turns tables interactive

Digital signage projection helps to turn every table into a touchscreen.

Commentary: Breaking down silos with in-store mobility

Commentary: Breaking down silos with in-store mobility

Innovative retailers are creating a richer customer experience with mobile devices.

Key considerations for digital signage and omnichannel retail

Key considerations for digital signage and omnichannel retail

New store designs should incorporate digital signage when planning for an omnichannel strategy.

Technology shows its reach in retail design

Technology shows its reach in retail design

Exhibitors of interactive technology find value in attending retail shows like GlobalShop.

The digital future of retail

The digital future of retail

In the next ten years, retail as we know it might come to an end.

CVS iPad app offers a virtual shopping experience

CVS iPad app offers a virtual shopping experience

The new virtual storefront app caters to the tablet-using shopper and capitalizes on the popularity of mobile retail.

Opinion: Higher prices at JC Penney means lower prices at jcp

Opinion: Higher prices at JC Penney means lower prices at jcp

A branding expert tries to make sense of the retailer's multiple strategies.

3M's Virtual Presenter shows retail possibilities

3M's Virtual Presenter shows retail possibilities

After its SXSW debut, 3M talks about its new virtual avatar for digital merchandising.

3M debuts Virtual Presenter at SXSW

3M debuts Virtual Presenter at SXSW

3M recently debuted its first fully integrated, interactive Virtual Presenter at South by Southwest Interactive in Austin, Texas. SXSW attendees could interact with the life-like digital avatar through a touchscreen interface to get conference panel recommendations, learn more about 3M...

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