Personalization pays off big time, claims new study

Retailers who personalize are likely seeing big benefits such as increased profits, according to Monetate's second annual Personalization Development Study. The report, developed with WBR Insights, includes insight from more than 500 markets in North America and the U.K. Personalization...

Hilton teams up with Amazon in loyalty program strategy

Hilton Honors members can now link Amazon accounts to their Hilton account and shop Amazon using Hilton points, according to a TechCrunch report. The collaborative effort is the first time a hotel brand and Amazon have joined forces in a...

Artificial intelligence gaining favor with retailers

A new study reveals 54 percent of retailers use or plan to use artificial intelligence to enhance the customer experience. The SLI Systems study noted many retailers have "concrete" AI plans for the next year, with 38 percent planning to...

NYC transit going big with digital ads

New York City commuters are the target of a massive digital ad campaign in play by the city's MTA agency which plans to install over 30,000 video screens across its thousands of subway cars, stations and platforms. There will be...

Grocery shoppers hungry for digital experiences

Digital is having a greater impact than ever on the grocery consumer shopping path, with digital influence on sales in store jumping from 33 percent to 51 percent in 2016. In fact, digital is woven into all of the consumer's...

Nike live design experience custom builds shoes in under 90 minutes

Nike Makers' Experience merges digital design with traditional shoe making, allowing consumers to try on shoes, then have the shoes made for them on the spot in less than 90 minutes via dynamic object tracking and projection systems that instantly...

Report: Industrial display market to hit $7.26B by 2025

The global industrial display market will hit $7.26 billion by 2025 and boast an annual growth rate of 6 percent. The industrial market is using displays to help simplify operational tasks, monitor the production process and other tasks, according to a Grand View Research Inc.

Pinterest proves winning for brands, reveals analysis

Retailers not using the social networking platform Pinterest may want to start integrating it into the marketing plan as new research claims it can lead to bigger sales. Pinterest 'pinners' who engage with advertising content have a 40 percent larger...

Under Armour revamping sales view, workforce structure

Despite the fact that revenue and sales bested analysts' expectations in Q2, Under Armour is adjusting its predictions regarding next quarter sales and is cutting 2 percent of its global workforce. One reason, according to a CNBC report, is that...

Study: Small retailers are making money on online marketplaces

Over 60 percent of small to mid-size businesses are attributing half, or more, of their ecommerce sales to Amazon and other online marketplaces, according to a new NetElixir study. NetElixir surveyed over 500 small to medium size business owners and...

Research: Lifestage and lifestyle play big roles in consumer path to purchase

Family, childhood experiences and external influences all play a role in the consumer's path to purchase, according to new Alliance Data research. For example, as millennials came of age during the social media boom, they are likely more trusting than...

Bank of the West upgrades with digital signage

Bank of the West has opened a new location in Walnut Creek, California.

Ikea building AR app with Apple's help

When it comes to augmented reality, Apple CEO Tim Cook is a huge fan. In fact, Cook said he is so enthused about AR potential he wants to "yell out and scream," according to a 9to5Mac report. So it's no big surprise to learn Ikea is developing its AR shopping app with Apple's help according to Digital.di.

Retail tech investment expectation bodes well for tool makers

A new Accenture Strategy report reveals greater tech investment by retailers could lead to $2.95 trillion in sales for technology makers. The reason? Retailers will be grabbing up new digital tools as consumers want and expect technology in the retail...

Macy's taking new approach to promotions, media, loyalty

Macy's aims to reconnect with loyal shoppers, lure in new shoppers and deploy a new mix of marketing media. All three efforts are tied to boosting sales and communication with shoppers, according to an Ad Age report. Stores will not...

Google aims to track shoppers beyond online behavior

Google wants to know what consumers are buying offline so it can hone its digital advertising strategy. The search giant is prepping a system that will move offline after an online consumer is done browsing to learn what they’re looking at and buying in brick-and-mortar stores.

Consumers have high level of trust when it comes to brand, claims report

Brand matters, at least to shoppers and there's a high level of trust still in play, according to a new Blackhawk Network survey. In fact, 91 percent of those polled trust their favorite brand "somewhat" or "very much." That reveals...

Millennials love burger discounts, Gen X favors Mexican fare price cuts

A new national consumer report regarding restaurant and take-out dining habits reveals 53 percent have at least one food/mobile app on their smartphone and 72 percent would rather dine at a restaurant than grab take-out. When it comes to discounts,...

Consumers love mobile browsing but mobile purchasing not so much

Delays in website load times are a prime reason today's mobile shoppers aren't purchasing via a mobile device as much as they are using the device for product search and browsing. In fact, while half of consumers tap smartphones for...

Shoppers favor digital over associates in product data search

A good number of consumers rely on a mobile device, rather than insight from a store associate, when it comes to researching a product and 77 percent are using a mobile device while in the store. In comparison, just 35...

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