Consumers have high level of trust when it comes to brand, claims report

Brand matters, at least to shoppers and there's a high level of trust still in play, according to a new Blackhawk Network survey. In fact, 91 percent of those polled trust their favorite brand "somewhat" or "very much." That reveals...

Millennials love burger discounts, Gen X favors Mexican fare price cuts

A new national consumer report regarding restaurant and take-out dining habits reveals 53 percent have at least one food/mobile app on their smartphone and 72 percent would rather dine at a restaurant than grab take-out. When it comes to discounts,...

Consumers love mobile browsing but mobile purchasing not so much

Delays in website load times are a prime reason today's mobile shoppers aren't purchasing via a mobile device as much as they are using the device for product search and browsing. In fact, while half of consumers tap smartphones for...

Shoppers favor digital over associates in product data search

A good number of consumers rely on a mobile device, rather than insight from a store associate, when it comes to researching a product and 77 percent are using a mobile device while in the store. In comparison, just 35...

Companies expand loyalty scheme in the UK

AEVI has partnered with U.K. startup Loyalzoo to bring their "merchant-first" digital loyalty card service to AEVI's global marketplace of value-added apps and services, according to a press release. Loyalzoo, a loyalty service provider for SME retailers, is fully integrated...

Wine retailer taps 3Cinteractive platform to create better mobile experience

Total Wine & More, a leading independent retailer of fine wines, is teaming with 3Cinteractive and its Switchblade platform for mobile coupon redemption and to boost brand engagement. The platform, according to a press release, will enable the wine retailer to deliver digital coupons via email that can be added to a customer's mobile wallet.

Retailers failing at personalization, claims study

Less than half of retailers are successfully driving a personalized consumer experience and even fewer are using advanced strategies to customize the shopping experience. Yet consumers are increasingly seeking both personalization and customization, according to a new Reflektion survey that...

YETI debuts first flagship boasting unique experience

Premium cooler and drinkware brand YETI's first flagship location in Austin, Texas boasts an engaging patron atmosphere aimed at inspiring shoppers to get out and enjoy nature. The brand, beloved by outdoor enthusiasts, ranches, hunters and angles, worked with Mood...

PacketZoom helps Sephora boost mobile connection, image views

Sephora is aiming to boost consumer mobile engagement and sales among international customers with a new launched mobile shopping app and the integration of PacketZoom Mobile Expresslane. The app, for consumers in Southeast Asia, had been experiencing latency issues. The...

BrightSign delivers digital signage to Cromwell Casino

BrightSign recently teamed up with Socialure to deploy more than 20 displays at Drai's Club, a Las Vegas night club owned by Cromwell Casino. BrightSign provided LS and XD media players to push content to the displays, according to a press release. The displays feature a range of content from advertisements to social media posts.

Tulip Retail, True Fit team up on a personal shopping experience

Tulip Retail and True Fit are partnering to foster a more personal in-store shopping experience and working with fashion brand kate spade to pilot the store associate-focused initiative. The quest is to provide shoppers with highly personalized fit, size and...

Survey: Promotions, discounts foundation for most loyalty programs

Promotions and discounts are the prime force behind customer loyalty programs despite the fact 75 percent of companies are slicing margins to offer the discounts, reveals a new SheerID survey. This year more than 84 percent of companies plan to...

Generation Z loves shopping at the brick-and-mortar retailer

While the Generation Z shopper is a digital customer they still love going to the store to shop and that means retailers need to shore up on interactive engagement. The consumer segment, which will represent 2.6 billion marketplace by 2020,...

MaxMedia celebrating its 20th anniversary and launching new retail campaign

As Max Media hits a huge business milestone, its 20th year in business, the digital retail experience agency is also launching a new campaign focused on digital in-store experiences. It's also hosting a special event in January at its Retail...

Digital sales boost Target's Q3 earnings

Target is looking forward to the holiday sales season given robust financials in the third quarter thanks to back-to-school season and a boost in digital sales. Profit for the quarter was $608 million, an11 percent jump from $549 million compared...

Survey: Digital strategy key for retailer success

A digital e-commerce strategy is more critical than ever for retailers, as a new survey reveals that consumers love shopping online — especially on Amazon — during the holiday season. The Euclid Analytics consumer survey reveals that Facebook is the...

UGG upgrades stores with 3D projection

UGG, a footwear brand, has teamed up with Projection Artworks to deploy 3D projectors at select stores in Europe. The brand will use Projection Artwork's DisplayMapper solution to showcase new product features, according to a press release. The projectors will...

Female shoppers more lucrative than males, reveals new study

Marketers hoping to snag greater consumer attention need to focus on the female shopper, as women are most likely to buy via mobile devices and are less expensive to acquire compared to male shoppers.   That's the top reveal from Liftoff's Mobile Engagement Index, which analyzed 7.3 million app installs.

Report: Brands not doing well at understanding the customer

Despite big gains in technology across IT, marketing and customer relationship teams, some of the biggest brands are not doing a good job of understanding the customer. A new Amido report identifies six verticals struggling to build customer identity profiles,...

Amazon Prime now includes a Chicago beauty brand

Amazon Prime now offers one- and two-hour delivery of products from a Chicago beauty retailer. The store, Merz Apothecary, is the first beauty brand in the Prime service, according to an announcement. "Merz Apothecary is a family-owned, iconic destination in...

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