There's Black Friday and Cyber Monday and now comes Way Day, which will take place April 25 at Wayfair.com. The retailer is launching its own retail 'holiday' shopping event as customers want free fast shipping and an easy way to shop.
While e-commerce continues to expand, consumers still want to visit the store for fresh food. Supermarkets need to find ways to improve the in-store shopping experience and integrate it with digital interaction.
As Chris Petersen sees it everything and every aspect of retail is being disrupted and reinvented.
Retailers and brands share the need to become omnichannel marketers in order to maintain customer loyalty and enhance customer relationships. Because of this, they are sharing data more and undertaking actions to ensure their employees are capable of using digital technology.
Changing demographics, a collaboration among retailers and "pure play" digital merchants and dedicated staffing to support e-commerce are among the factors that experts believe will facilitate the transition taking place in the grocery sector.
Jacob Taylor, founder and CEO, Civitas, explores the evolution of experiential retail and what marketers can do to capitalize on measurable touchpoints during an experiential campaign or activation.
The latest AR mobile app experience lets customers view items in a home or yard space during the shopping journey.
Retailers that engage customers using today's highly sophisticated digital and mobile tools are finding that these initiatives deliver greater customer satisfaction, loyalty and sales.
Industry watchers say the retail service effort is a direct shot at Amazon and its dominance as the destination in consumer product search and discovery.
Jeff Kagan says we shouldn't be too quick to blame the failure of Toys R Us on Amazon. A good deal of the blame, he says, should land on the toy seller's shoulders.
While encouraged by customer response Amazon isn't ready to announce much about its plans for its innovative cashierless store. The company is making sure the technology, which utilizes machine learning and computer vision to eliminate the need for cashiers, continues to function seamlessly.
Dr. Louise Beaumont, strategic adviser at Sapient Consulting, discusses the e-commerce giant's potential interest in banking.
As Chris Petersen explains consumer-facing content is dispersed across many channels, systems and the cloud. Consequently, a major challenge for brands and retailers is how to curate the "rich product content" that engages customers early, often, and even after the sale.
Target CEO Brian Cornell is not upset over his company's latest mixed earnings despite street criticism. Cornell says his company has the team and strategy in place to drive in-store and digital innovation and sales.
Ricardo Belmar, senior director, worldwide enterprise product marketing at InfoVista, has been entrenched in the world of networks, technology and retail customer experience for decades. Retail Customer Experience caught up with him at the recent NRF ‘Big Show’ to get his perspective on what’s ahead.
Chip Bell explains what customer forensics® is all about why it remains largely completely misunderstood by retailers.
Wayfair is hot for mobile as it's allowing the retail home furnishing seller to drive an enhanced customer experience that is proving rewarding for the bottom line. Fast casual Panera is also benefiting from the mobile tech evolution and new digital tools are paying for themselves in terms of sales growth.
Walmart is fulfilling a big part of its one-year-old technology incubation strategy by buying a virtual reality startup. As a leader notes, it's just the start of what Walmart hopes to accomplish with emerging technologies at its Store No 8.
Consumer fashion rental company is pumping up its retail customer experience with the help of Aila Technologies.
Scott Voigt, co-founder and CEO of FullStory, examines the state of mobile e-commerce and the challenges still in play when it comes to delivering a robust customer experience.