Customers love music when shopping

A new Mood Media study claims music is something consumers love when shopping and when interacting in the banking environment. A majority of shoppers feel more comfortable having confidential conversations when music is playing in the bank or store, noted...

Footwear retailer DSW is striving to inspire self-expression

DSW Inc. has a new brand mission focused on building engaging customer experience, enabling associate product knowledge, boosting operational processes and "distorting" traditional assortment. The strategy, according to a press release, is aimed at inspiring self-expression, according to CEO Roger...

Rewards playing a role in UK consumer activity

Three quarters of British consumers admit that a reward impacts final purchase, and an appealing incentive has driven 30 percent to choose a product of less quality, and 33 percent to buy a more expensive product. The insights, from a...

Online consumers love high quality visual content

When it comes to shopping online, visual content counts for today's consumer. That's the finding of a new Splashlight survey on what factors into the online purchasing decision and consumers' online shopping habits, according to a press release. A large...

Report: Retailers should be embracing Amazon as a distribution option

A new Bluecore report reveals retailers should be embracing Amazon as a distribution channel and that research indicates 44 percent of brand marketers are "paralyzed by the competitor." Just 35.3 percent of retailers are taking "technological action" to maintain market...

Walmart aims to monitor shoppers' facial expressions

Walmart is reportedly building new technology that will help it identify unhappy consumers standing in check-out lines. The facial recognition tool, according to a Business Insider report, will assess facial expressions and movements, and if it detects a not-so-happy consumer,...

Study: Consumers love to touch, love music, but long wait lines not so much

When it comes to brick-and-mortar shopping, a majority of U.S. consumers, 72 percent, love being able to touch, feel and try products, and the statistic jumps to 78 percent worldwide. Yet there are still pain points for consumers within the...

Many consumers not feeling much of anything when shopping, claims report

More than one third of consumers are feeling nothing when shopping in the brick-and-mortar environment, although 20 percent feel "excited," during the shopping experience. That's according to a new GPShopper study, conducted with research firm YouGov, that examined how consumers,...

Human interaction key to customer experience, reveals research

Trading human interaction for total automation may save money but it's not going to win a retailer any points with consumers. A new Yonder Digital Group research report states human interaction remains a valuable element in providing a good customer experience as 87 percent of U.K.

Office Depot extends partnership with dunnhumby

Dunnhumby and Office Depot are extending a partnership focused on data analysis to boost the customer experience. The office supply company will continue implementing dunnhumby’s data-driven customer science programs. The technology analyzes shopper data. "We are looking forward to our...

Zimmerman campaign targets consumers suffering from unique fear

Zimmerman Advertising has launched a retail campaign for hhgregg, targeting shoppers who struggle with “fear of better options," or FOBO. The campaign is intended to target the 69 percent of millennials who report anxiety when making purchase decisions, a statistic...

Warm holiday temps present a cold front for retail sales

The warmer than usual temperatures during the holiday season isn't likely making retailers very jolly.

Men are from Mars, women from Venus in the retail shopping environment

When it comes to retail shopping men and women have very distinct behaviors, both in the brick and mortar environment and online, and retailers need to tune marketing and merchandising approaches to meet the varied needs.

Cabela's encouraging customers to disconnect

Cabela's, in partnership with country singer Justin Moore, announces Disconnect Day, a nationwide campaign encouraging Americans to step away from their devices.

Dutch firm says new face analysis software gauges emotional responses

An Amsterdam startup has released new face analysis software that promises to read consumers' emotional responses. ThirdSight, a joint venture based at Amsterdam's Science Park at the Amsterdam Venture Lab, said in a news release that the new version of...

Blog discusses the psychology of sales resistance

The next time consumers struggle to resist clearance sales, they could be taking a few tips from a Psychology Today blog that gives insight into the vulnerability against a bargain. In the blog, author Kit Yarrow, a professor of psychology...

Researcher finds the scent of retail is a simple one

Retailers hoping to attract customers with the luring smells of the season should stay away from complex combinations of scents and stick with simple basics. According to spokesman.com, the simpler the smells, the more people buy. "A simple scent does...

Anchoring effect a tool for sales people

The anchoring effect, a psychological phenomenon describing the common human tendency to rely too heavily on the first piece of information offered when making decisions, is a sales person's secret weapon, according to an article on io9.com. Here's an excerpt...

Opinion: Consumer confidence could have its dangers

According to an article on The Daily Beast, this fall, for the first time since late 2007, the percentage of Americans who say their personal financial situation is better in the past year (38 percent) is greater than those who...

New study says creating emotional ties with consumers is a successful strategy

According to NRF.com, a recent research study by Kurt Salmon, a global management consulting firm, says that consumers feel a personality connection to the stores they enjoy shopping in the most. Kurt Salmon’s Retail Strategist Amy Klaris offers tips on...

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