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Adobe News & Media

Poor customer service tops in negative shopping experiences

May 5, 2025

Nearly two-thirds of consumers report having had negative experiences when buying from brands and poor customer service is the top reason.

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2024 holiday shopping was a big mobile experience

January 14, 2025

The 2024 holiday shopping season was the most mobile of all time, with smartphones driving 54.5% of online purchases.

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Cyber Monday expected to be a record-setting sales day

December 2, 2024

Consumers are projected to spend $13.2 billion on Cyber Monday, a 6.1% jump year over year compared to 2023 with $750 million more than last year.

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Holiday season will deliver record-setting online sales

October 4, 2024

The online holiday season is predicted to be a record-setting sales event given Adobe's forecast of $240.8 billion sales happening between Nov. 1 and Dec. 31.

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Adobe: Amazon sets Prime Day sales event record

July 22, 2024

Amazon's two-day Prime Day was a record setter, according to Adobe analysis, with a two-day total of $14.2 billion representing a 11% year-over-year increase.

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Adobe projects record $14B spent on Amazon Prime Day event

July 15, 2024

Adobe predicts a record-setting $14 billion spend for Amazon's two-day annual Prime Day event.

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Holiday season online spent hit record-setting level

January 4, 2024

A record $222.1 billion was spent online this holiday season — $10.4 billion more than last year.

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Holiday weekend sales set online spending record

November 29, 2023

The Thanksgiving weekend, which includes the iconic Black Friday retail sales day, hit a record-setting online sales figure of $38 billion, according to Adobe…

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Online holiday season to hit $221.8B, Cyber Monday to top $12B

October 12, 2023

The online holiday shopping season will be robust, according to Adobe, with a 4.8% growth in e-commerce, hitting $221.8 billion compared to last year.

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Holiday sales were strong for retailers

January 12, 2023

Consumers spent $211.7 billion from Nov. 1 through Dec. 31, 2022, a 3.5% year-over-year boost, and also set a record for e-commerce, according to Adobe…

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Black Friday sales growth not as high as projected

December 2, 2022

This year's Black Friday U.S. retail sales increased 12% compared to a year ago, falling short of Mastercard's expectation of 15% growth.

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Adobe, LivePerson team on personalization capability

June 23, 2021

LivePerson and Adobe are partnering in an effort to transform digital experiences using conversational AI and personalization. The integration of LivePerson's…

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Adobe: Online US sales will be a record-breaking $189B

November 5, 2020

It is music to U.S. retailers' ears: This holiday shopping season will be a record-breaker in terms of online sales as Adobe projects it will hit $189 billion.

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How the consumer mindset is shifting during COVID-19

by Brian Cluster — Director of Industry Strategy for CPG & Retail, Stibo Systems

Brian Cluster, director of industry strategy for retail, Stibo Systems, explains how COVID-19-related shelter-in-place orders are prompting consumers to shop…

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Cyber Monday reveals mobile driving ecommerce train

by David Jones — Editor, Networld Media Group

December 5, 2019

A record holiday shopping performance on Cyber Monday was driven by heavy use of mobile by retailers looking to take advantage of the short holiday season.

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Black Friday sets online record, Thanksgiving no turkey either with holiday sales

December 2, 2019

Black Friday and Thanksgiving were big online shopping days, record-setting in fact, with U.S. consumers spending $7.4 billion online and $4.2 billion…

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Online holiday spend will hit all-time high, claims Adobe Analytics

November 20, 2019

Online consumer spending will hit $143.7 billion this holiday season, a 14.1% increase compared to Novemer and December of 2018. And, for the first time, each…

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Mobile powering early holiday shopping surge, claims study

November 13, 2019

Adobe Analytics reports holiday shoppers have spent $19.7 billion so far, a 17.5% increase from a year ago. 

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Rite Aid teams with Adobe on digital transformation strategy

July 11, 2019

In a quest to deliver a personal and connected health and wellness experience for shoppers, Rite Aid is deploying the Adobe Experience Cloud. The technology…

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How Albertsons tackled digital transformation to boost customer experience

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

In 2018, Albertsons Companies focused on unifying the digital experience and expanding e-commerce and loyalty, and deploying foundational tools such as search…

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